OPI and CCIG are pleased to invite you to attend the conference of Michael Norris, a consumer researcher based in Shanghai. Michael, the go-to expert of consumer trends in China, will share insights about China’s technological trends, its opportunities, challenges, and learnings for Europe.
In China, Michael has delivered breakthrough insight and consumerfacing strategies for Budweiser, Bayer Animal Health, Unilever, Prestige, Shell and Tiffany.
Two main topics will be addressed:
- China technological trends (focus on B2B, targeted at an industrial audience)
- China's mobile-first digital transformation, impact and learnings for European markets
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