How to Use Customer Segmentations to Fuel PR Messaging (Kelton Global - September 18, 2019)
Five Important PR Lessons Agency Pros Have Learned From Their Mentors (Forbes - September 19, 2019)
PR Pros Play Big Role in Putting D&I Plans in Place (O'Dwyer's - September 18, 2019)
30 jobs in the PR and marketing world (PR Daily - September 18, 2019)
How to report your PR results to the executive team (Muck Rack Blog - September 18, 2019)
5 Thought Leadership Trends That Will Impact Your Strategy (Marx Communications - September 18, 2019)
Why Storytelling Matters in PR – and How to Do It Well (Glean.info - September 18, 2019)
What You Need to Know About Inbound PR in 40 Minutes [Video] (Iliyana Stareva Blog - September 19, 2019) [VIDEO]
How to build incredible engagement: From LADbible to LinkedIn and beyond (Influence (UK) - September 19, 2019)
"An Extremely Difficult Client To Represent": PR Firms Steer Clear Of HK Government (The Holmes Report - September 18, 2019)
Summary Section:
How to Use Customer Segmentations to Fuel PR Messaging
Kelton Global - September 18, 2019
The best customer segmentations can help create impactful PR messaging. Here are three companies that did it right — and three examples you can learn from.
Five Important PR Lessons Agency Pros Have Learned From Their Mentors
By Forbes Agency Council
Forbes - September 19, 2019
Good advice can save people a lot of heartache and unnecessary work. Here are some things to consider.
PR Pros Play Big Role in Putting D&I Plans in Place
By Steve Barnes
O'Dwyer's - September 18, 2019
Communications and marketing professionals play a large role in the implementation of diversity and inclusion efforts at companies, according to a new report released by Weber Shandwick in partnership with KRC Research and United Minds.
30 jobs in the PR and marketing world
By Ted Kitterman
PR Daily - September 18, 2019
A new study suggests shortening commutes and mitigating transportation hassles is a top way to improve recruitment and retention. Is your commute driving you to consider a career move?
How to report your PR results to the executive team
By Emma Haddad
Muck Rack Blog - September 18, 2019
While the majority of professionals in the field agree that providing more information to key executives and stakeholders helps the department to gain recognition, very few are doing so regularly.
5 Thought Leadership Trends That Will Impact Your Strategy
By Wendy Marx, President of Marx Communications
Marx Communications - September 18, 2019
Learn what thought leadership trends are poised to affect your strategy and how you can adapt to stay as current as possible.
Why Storytelling Matters in PR – and How to Do It Well
By William Comcowich
Glean.info - September 18, 2019
These tips from leading storytellers can help you craft stories that captivate and educate audiences.
What You Need to Know About Inbound PR in 40 Minutes [Video] [VIDEO]
By Iliyana Stareva
Iliyana Stareva Blog - September 19, 2019
Watch the Inbound PR video to learn about how Inbound PR came about, why use it and how to create your first Inbound PR campaign or strategy.
How to build incredible engagement: From LADbible to LinkedIn and beyond
By Influence
Influence (UK) - September 19, 2019
At 24, Tim Hyde is a global engagement wunderkind and works with some of the world’s coolest brands. He explains how he creates a distinct content style, why engagement isn’t always an upward curve and what people get wrong when they newsjack.
"An Extremely Difficult Client To Represent": PR Firms Steer Clear Of HK Government
By Arun Sudhaman
The Holmes Report - September 18, 2019
The PR industry's decision to turn down Hong Kong's global reputation brief is is a victory for pragmatism, above all else.
