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Make Stunning Business Videos
Promo.com’s online video maker has all the tools needed to create a video in minutes. With little to know editing skills, you can customize professional video with HD clips & templates. Just add your text, logo, and go.
Create your video.
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Kmart: Inside the world of Kmart influencers
Many of the Kmart influencers were mums, meaning they were juggling kids while running their Instagram or Facebook feeds.
Facebook group Kmart Mums Australia, has over 350,000 followers.
The writer had to admit she had a new found respect for anyone who does it (being an influencer), especially those Kmart queens who are not compensated for it.
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Mandi Goes Beyond The Numbers. Showcases Influencers Making a Difference
- Christi, @raistingwhasians, keeps people from the brink of depression.
- Jana, @whiskynsunshine, donated $10k of LuLaRoe clothes to a women's shelter.
- Nancy, @themamamaven, helps Moms cope with children w/ Type 1 Diabetes.
- Brandi, @brandijeter, encourages the special bond between mother and daughter.
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How Instagram influencers are changing the restaurant industry in Tampa, Florida.
When Jamaris Glenn was designing a new restaurant, everything was planned with Instagram in mind, including the neon lettering spelling out FLOURISH, the restaurant’s motto.
Jenn Thai, @thisjenngirl, says her dining content is a “passion project.” Her partnerships w/ national brands are where she makes a majority of her compensation.
Paid posts mostly come through corporations like Walmart, which recently paid her $350 to dine at Rooster & The Till and re-create a similar dish using ingredients from the superstore.
Brittany Ward founder of an agency that manages influencer campaigns proclaims: It’s the nano-influencers — those with roughly 1,000 to 5,000 followers - that hit the sweet spot.
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Talking Points #98: Guest Hosted by Paladin Software
- What do you think of Zuck's argument that social media represents a Fifth Estate?
- Will we see increased regulation of influencer sponsorships internationally?
- What platforms give gaming streamers the best tools for audience growth and monetization?
James Creech and Thomas Kramer share their takes on this week's episode of Talking Points
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Brand Hero presents a webinar on Data-driven Influencer Marketing and How to leverage the power of influencers for business
You will learn
- The Industry's landscape today.
- How to Plan for effective campaigns.
- How to measure your campaigns.
When: November 7th at 8 am Singapore, UTC +8
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Classifieds
Email hi@influenceweekly.co to be included next week.
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Special Report from Meredith Jackson
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Summit kicked off with an engaging keynote from Beverly Jackson, VP Social Portfolio Strategy of MGM Resorts International. She discussed big content partnership program wins with Thrillist and Game of Thrones.
Key takeaway is that by tapping into the right cultural insight & authentic partners, innovative and cool partnerships dominate when it comes to generating earned media.
Many people came out of the session wondering how they can do meaningful partnerships for less sexy brands with smaller budgets.
Continue Reading: Includes insights from Seth Godin and Ursula Ringham.
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