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CultureWaves Snapshot Q3 2019

Q3 Quarterly Report for 2019

We are taking a deeper look into changing consumer behavior, and how that behavior is affecting our everyday lives. Areas we are watching that are experiencing innovation and transformation include retail, data integrity, and generational voices. The CultureWaves team of analysts is exploring these categories and more, using our proprietary research and reports, including the following examples from our Third Quarter Report for 2019.
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READ MORE: SUPPORTING EVIDENCE
 
LA-Based Company Mi Terro is Turning Waste into Clothing
Business Insider
The InterContinental Group has decided to move forward with plans to remove travel-sized toiletries in an effort to address environmental concerns around waste. This decision will affect the hotels under the company name including Holiday Inn, Crowne Plaza, Kimpton. These IGH hotels will make the switch to larger-sized packaging to decrease environmental impact and the plastic waste footprint of the hospitality industry.

Doordash Data Breech Affects up to 5 Million Users Exposing Physical Addresses
Digital Trends
Following a growing number of companies experiencing privacy breeches, Doordash announced that the private data it holds had been compromised for upwards of 4.9 million people. Those affected included users, retailers, and delivery companies. The impact of such a breech warranted help from outside security experts who warned that physical addresses, phone numbers, passwords, emails and some financial information were accessed in the leaked information.
 
Generation Z’s Voice for Change
Refinery29
Generation Z is raising awareness surrounding global issues such as mental health awareness and climate change. One of the more recognizable faces leading the discussion on climate change is Greta Thunberg. The 16-year-old activist gave an emboldened speech at the 2019 U.N. climate action summit in which she addressed global leaders. Thunberg’s words were met with both praise and criticism, including some who cited her Asperger’s syndrome as a direct influence. Given the tone of her delivery and the intensity of her words, Greta acknowledged that her condition does help to ignite her passion for activism. This openness, paired with a sense of urgency and personal responsibility, is part of what appears to be driving members of Gen Z to become more active in support of helping others.
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