From news and sales webinars to live sales motivational events, there's a lot coming up in the next couple of months!
The NMBA is thrilled to offer our members some exciting and important webinars in November and December, but everything kicks off with a hands-on workshop for your entire sales staff. Come visit one of New Mexico's most beautiful resorts and recharge your sales career for 2020 with "Swagginar LIVE in Ruidoso" at the Inn of the Mountain Gods.
SALES..... Nov 12, 2019 - Reset and Refocus Your Sales Career (in Ruidoso) Challenge how you approach your job in sales and it will challenge your attitude. It will challenge your effort. It will challenge you to evaluate the depths of your relationships with your clients and offer specifics ideas and tips to make them stronger and more meaningful.
NEWS..... Dec 3, 2019 - Covering the 2020 Election, Part 1 (webinar)
Learn how to tell stories that viewers will actually watch! By the end of this session, you will be able to: identify the key motivators that make any story more interesting; focus on issues not horse-race “who’s ahead” political stories; assess what information people are hungry for and why; summarize what makes a great soundbyte and why; employ effective storytelling strategies in less-than-perfect situations, like what to do when the video is boring; draw from examples of interesting and insightful stories on immigration, medical costs and student debt.
NEWS..... Dec 10, 2019 - Covering the 2020 Election, Part 2 (webinar)
Learn how to dig deeper and find answers that your viewers want and need to know. By the end of this session, you will be able to recognize the most common mistakes journalists make when reporting on polls; accurately describe and discuss PACs, Super PACs and Dark Money; explore campaign funding from special interests; revisit how the American political system works and why we have the electoral system.
SALES..... December 11, 2019 - Keeping Yourself Motivated (webinar)
One of the biggest things I hear from salespeople across the country is the struggle to keep themselves motivated. Certainly, a job in sales can absolutely steal your joy at times. We will end 2019 with a fun-filled swagginar that helps to restore your passion and get you set to tackle another year. You got this, and we will talk about why!!
Members can register for any or all these great opportunities on www.nmba.org/seminars
How The War Over Sports Rights Will Change The Media Landscape
A scorecard for viewers and advertisers
Aaron Goldman, Broadcasting & Cable
October is the rare equinox in American pro sports, with baseball, basketball, football, and hockey all in full swing for a precious few weeks. As tech companies make a play for the TV rights to sporting events that were once the exclusive purview of traditional media conglomerates, sports viewing is on the cusp of reinvention. Players like Amazon, YouTube, Facebook, Twitter and others will bring not only unique, on-demand viewing environments to the realm of sports, but also notable changes in how our favorite sports are going to look and feel. And they will push the traditional networks to reinvent the live experience.
By 2025, everything you currently know about where and how you watch the world's biggest sporting events will have changed.
More Competition Puts More Money in Play Which Drives More Fan Engagement
Let’s start with the obvious fact that the entrance of tech platforms into the sports broadcasting arena brings a considerable number of new players to a space where only a few established players have operated in the past. Simple economics dictates that, with more players in the mix, bidding for sports TV rights will become more competitive. More competition will lead to more lucrative contracts for the leagues, and that means teams are going to have more money to spend on their players. READ MORE
Fall Back into Standard Time this Sunday
An engineering reminder from Larry Wilkins, ABA
A quick reminder that Daylight Saving Time (DST) will end Sunday November 3rd. All clocks should move back one hour at 2:00 AM local time. Broadcasters should make sure that all devices are set to make the change.
Some devices use UTC offset. The local time within a time zone is defined by its offset (difference) from (UTC), the world's time standard. This offset is expressed as either UTC- or UTC+ and the number of hours.
The NMBA is thrilled to offer our members some exciting and important webinars in November and December, but everything kicks off with a hands-on workshop for your entire sales staff. Come visit one of New Mexico's most beautiful resorts and recharge your sales career for 2020 with "Swagginar LIVE in Ruidoso" at the Inn of the Mountain Gods.
October is the rare equinox in American pro sports, with baseball, basketball, football, and hockey all in full swing for a precious few weeks. As tech companies make a play for the TV rights to sporting events that were once the exclusive purview of traditional media conglomerates, sports viewing is on the cusp of reinvention. Players like Amazon, YouTube, Facebook, Twitter and others will bring not only unique, on-demand viewing environments to the realm of sports, but also notable changes in how our favorite sports are going to look and feel. And they will push the traditional networks to reinvent the live experience.
An engineering reminder from Larry Wilkins, ABA
