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At IH Concepts, we often advocate for organizations that aim to facilitate social change in the local community, but in the past couple of months we have had the honor of working for a client that wants to affect social change on an international level.

International Partnership for Inclusive Education and Development approached us to set up their visual identity. In August, we went to work creating a logo and business card that would visual communicate their mission to address educational disparities in communities worldwide and address the economic development education fosters.

After we finished the logo and the business card, our team went to work developing IPIED’s online presence. We worked with IPIED to develop a website with engaging content and photos yet creating a consistent look.

Since the launch of the website and their marketing collateral, the client has received many compliments from peers, putting IPIED on the path to making a big impact in the community. To learn more about IPIED visit their website.
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Whether you’re creating an advertisement, revising a website, a new menu, or a brochure, images play a big role in the final product. As humans, we are visual creatures and conveying your message through a photo can help make yourself clear, as well as potentially boosting sales.

A good photo doesn’t just happen. However; there is a lot of preparation and vision that goes into creating a quality image, especially when it is an outdoor shoot that needs to take the elements into account. Here are our 5 things we discovered to consider when planning a photoshoot.

Step 1: Think Ahead While Planning Your Shoot

There are a lot of things to consider when you’re rying to set up a photoshoot, but there will always....
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Keep the Layout of Your App Clean
Keep your mobile app simple and clean. Your design should be user friendly and easy to navigate so your audience can use it without assistance. Your app only has one chance to make a first impression, so make it count.

Know The Market for Your App
Research the market to see what trends are, and are not, working for mobile apps. It's best to learn from your competition, while also making sure your app stands out.

For more tips, click here

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IH Concepts · 30 West Mifflin Suite 408 · Madison, WI 53703 · USA

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