What are the benefits of working with
Digital Lead Performance? 

Ultimately, and most importantly, we
help our dealers sell more units!

Top 4 Benefits
Shared by our Client Dealers

Dealer Efficiency

• Reduces dealer overhead cost
• Narrows sales staff focus
• Increases kept appointment opportunities
• Helps dealers sell more motorcycles 
• CRM customer updates and process improvement

Tenacious Follow Up

• DLP Agents focus on driving more face-to-face appointments to dealer showrooms
• DLP Agents have crafted scripting to ensure call efficiency 
• DLP Agents follow up with incoming digital leads in less than 5 minutes - achieving the critical "Speed to Lead" philosophy

Communication Structure

• Daily real-time text thread noting appointments set and confirmed with dealer-specified sales team
• Daily updates noting prior day results and upcoming day’s DLP Appointments 
• Weekly updates noting week’s results and highlights
• Monthly updates noting week’s results, highlights and suggestions
• Monthly Peer Conference Calls with DLP leadership and client dealers focusing on results, insights and best practices 

Monthly Peer Group Conference Call

• With DLP leadership and Client Dealers
• Share results, insights and best practices
• Like-minded dealer relationships

                                         
"We are always looking for the best way to structure our sales efforts and the way we go to market. Everything from our website to the way we pick up the phone has been methodically assessed to determine if we are doing everything we can to sell more units. Over the years we have tried a lot various third-party companies to help us improve in different areas of our sales department. Very few times have we ever seen an immediate, quantifiable improvement from.

Digital Lead Performance (DLP) came in as an extension of our team. We saw an immediate benefit from them. We were getting more appointments set and fulfilled, a shorter response time for online leads, and more live people on phones. I was skeptical at first about how we were all going to stay on the same page and how things could be communicated in real time efficiently. I was very impressed at the level of communication that Scott and his team engage with us on a daily basis. Our 'appointments shown' have increased and we have sold more bikes as a result. I can attribute 10-15% of the bikes sold, since we started using them, directly attributed to their efforts – sales that we wouldn’t have otherwise. The investment, in my opinion is a no-brainer. The ROI is in the positive for us. 

Never have we found a call center, performance consultant, CRM Guru, etc. that has provided us with lasting results that we stuck with long term. DLP is a team that works every day on every lead that comes in and grinds out results. I can tell these are trained pros that say the right things and build value in the dealership and the relationships that form in the sales process. 

We are closed 2 days a week and it’s comforting to know that DLP is following up on the leads that come in on these days. They will stack up appointments for Tuesday when we reopen our doors so we can hit he ground running for the new week. This alone is a huge benefit for our dealership. DLP is part of how we do business now and is an indispensable appendage to our sales team."

Thank you,
- Matt Laidlaw