Q4 is here!
Early signs point to a strong end-of-the-year. 

What a year it’s been! We’ve finally made it to Q4 — and historically that’s meant the highest advertising spend of the whole year. 

We’re starting to see early signs of the holiday bump in advertiser spend but we don’t expect to see everything fully ramped up until mid-November.

Use this Holiday Content Audit Checklist to help make sure your content is in tip-top shape so you’re ready to take advantage of those high RPMs!

In preparation for a future without third-party cookies, our team is hard at work developing solutions to help preserve your revenue. One initiative available to you today is AdThrive Email Identity.

AdThrive Email Identity lets our ad code turn email addresses you’re already gathering on your site into securely hashed first-party identifiers, helping advertisers serve relevant ads in a privacy-preserving way.

By adopting AdThrive Email Identity today, you’re helping to create an inventory for advertisers to feel confident that this is a viable solution for the future.  

If you haven’t signed up yet, fill out this form and we’ll turn on email identity for your site!

If you have more questions, visit our AdThrive Email Identity FAQs for additional information.

That's a wrap on Creativity & Data!

A goldmine of creative resources at your fingertips

We just wrapped up the seventh and final lesson in our Creativity & Data series. This course is chock-full of expert guidance, sharing lots of tools and techniques for creating content that your readers will love!

If you need to catch up on the series, all of the video lessons and PDF workbooks can be found in one handy location on our blog.