Presenting a 100 year retrospective of the creative ripple effect which surf, skate, street and beach mediums have had on culture and artists. This exhibit brings together fine artists, cultural icons and and a range of cultural artifacts.
Over 50 participating artists in this exhibit, including cultural icons like Skip Englom and Jim Gonzer, both of whom have over 50 years in their respected mediums.
INDUSTRY OF MEANING features a collection of rare items that were used to create over 10,000 surfboards and now serve as documentation of lives spent in pursuit of one’s journey of expression. The quest for a perfect wave drives the creatives and sparks friendships. All the artists of the show formed their relationships with Wessen and Engblom in or around the water.
"A Mercury - a brown Mercury. His heels are winged, and in them is the swiftness of the sea." Novelist Jack London immortalizing George Freeth, Surfing God, in an essay on sports.
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The South Bay Artist Collective''s mission, as a 501(c) non-profit, is to support and grow the local visual arts community by connecting artists, students, art enthusiasts and like-minded organizations in the South Bay. Tax ID#81-3461706