How do U.S. platforms curate culture in contrast to platforms in China and around the globe? This lecture will examine the production, development, and audience-centered practices of video and social media platforms, such as YouTube, TikTok, Vimeo, Instagram, etc. to show how the value of television and storytelling are shifting in the online era. Dr. Christian will demonstrate how U.S. platforms are undervaluing independent, community-based narratives and experimental videos in favor of celebrity-, brandname- or legacy/professional-driven content. Dr. Fung will discuss how China and other global distributors are more actively developing content by listening to audiences and expanding considerations of production value.
Aymar Jean "AJ" Christian is an associate professor of communication studies at Northwestern University and a Fellow at the Peabody Media Center. His first book, Open TV: Innovation Beyond Hollywood and the Rise of Web Television from New York University Press, argues the Web brought innovation to television by opening up development to independent producers. His work has been published in numerous academic journals, including The International Journal of Communication, Cinema Journal, Continuum, and Transformative Works and Cultures. He has juried television and video for the Peabody Awards, Gotham Awards, and Tribeca Film Festival, among others. He leads OTV | Open Television, a research project and platform for intersectional television. OTV programs have received recognition from HBO, the Television Academy (Emmy Awards), New York Television Festival, City of Chicago, Streamy Awards, and Independent Filmmaker Project (Gotham Awards). Its programming partners include the Museum of Contemporary Art Chicago, Art Institute of Chicago, Block Museum of Art, and the City of Chicago, along with numerous galleries, community organizations, and universities. Dr. Christian's blog, Televisual, is an archive of over 500 posts chronicling the rise of the online TV market, and he has written regular reported on TV and other forms of new media for Indiewire, The Wall Street Journal, Slate, and Tubefilter. He received his PhD from the University of Pennsylvania.
Northwestern Buffett Visiting Professor Anthony Fung is a professor in the School of Journalism and Communication at the Chinese University of Hong Kong. He is also the director of the Global Studies Program and co-director of Hong Kong Institute of Asia Pacific Studies. His research interests focus on popular culture, cultural/creative industries and policy, and youth and cultural studies. He is editor-in-chief of Global Media and China, and associate editor of International Journal of Cultural Studies. His recent books include Youth Cultures in China (2016 from Polity Press), Global Game Industries and Cultural Policy (2016 from Palgrave Macmillan), and the forthcoming Culture as Logistics (from SAGE).
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