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Hi <<First Name>> 👋

Hope you don’t mind the inbox intrusion, but I’m excited to welcome you to the inaugural edition of the brand new Engage newsletter, Attention to digital™ where every month I’ll be personally delivering a round-up of all the latest news from the studio, plus my pick of stories from across the web. 

Now to just address the self isolating elephant in the room, I wrote most of this newsletter before the Coronavirus situation completely exploded and upended all of our lives. With so much content being published daily on the subject I'm going to stick to my original plan of providing some (mostly) alternative news and hopefully some welcome respite from COVID-19.

"But where are all the images and GIFs?!"

With our inboxes becoming increasingly noisy, I felt a simpler easy to digest approach would work better; just pick out the best bits and get on with your day. Be warned though... I may still drop in the odd Emoji from time to time 👀🤓🎉

I really hope you’ll like this new format and I’m looking forward to communicating regularly.  If you have any feedback at all you can reply to this email and it’ll land straight in my inbox and if you'd rather not receive these updates you can unsubscribe here - no questions asked.

So without further ado, let’s get this show on the road!
 

From the studio
 

Living the ethos of the Taylors Sustainability Hub

When Taylors asked us to build them a site that showcased their great work on sustainability across the business we thought why not make our development process as sustainable as possible too. In his latest post Tom talks you through our approach as we work towards eventually becoming a certified B Corporation, an accolade that recognises companies who are leading the way in sustainable and responsible business - Blog post
 

Five years of festive success with Jet2

We've just published a brand new case study reflecting back on 5 years of running a successful Christmas campaign for the UK's #1 airline1  and taking you through how we delivered this year's campaign 'Winter Wonderland' which saw over 200,000 plays - Case study
 

Imogen takes the stage at Delivery Conf 2020

Just prior to our working from home transition our Head of Delivery, Imogen, popped over to Manchester to give the lowdown on hybrid account and project management at Delivery Conf 2020. Watch her lightning talk here ⚡️ - YouTube
 

We're growing

We’re excited to welcome 6 new starters to the team, taking our full headcount up to 37 - Prolific North
 

We’ve graduated from the Google Elevator Programme

Read about how we were handpicked as one of a select group of just 30 agencies from across the UK to take part in the prestigious Google Elevator Programme - Blog post


Engage's top tips for working from home

With the whole Engage team now working from home for the foreseeable we’ve been busy collating everyone’s top tips for making WFH life that little bit easier, under the headings of Focus, Having fun and Staying fit - Blog post

 

Industry news


Google makes a big step forward in applying machine learning to cancer cures - Google

HQ Trivia goes bust, ending with drunken presenters asking for jobs - Apple Insider

Zoom has added more users already this year than all of 2019 as Coronavirus pushes people towards video conferencing rather than meeting up - CNBC
 


Comment and opinion


Cracking the Code: A thought provoking article tackling the gap between superstar cities and regions - Exponential View

Big screens are actually better for you - Medium
 


Stats


WhatsApp now has 2bn users - WhatsApp

UK subscription streaming video penetration is now 50.5% - Digital TV Europe

Why we run - Strava

The decline of cash use vs internet penetration - The Economist

Interesting youth behaviour trends in the United States -  CDCP
 


Off our beat


10 of the world’s best virtual museum and art gallery tours - Guardian

How architecture is adapting to global flooding - Guardian

First ski descent of the World’s fourth highest mountain - North Face

The last chance for climate transition - FT (Google link)

My ex-boyfriend’s new girlfriend is Lady Gaga - New York Times
 

And that's a wrap for this first edition. I hope you found at least a couple of stories that piqued your interest and you're also feeling a little more in the loop with what we've been up to at Engage HQ.

If you have any feedback on the newsletter, I'd love to hear from you by simply hitting the reply button, otherwise I'll see you next time 👋

- Alex, Engage co-founder  

References
1 - Tripadvisor 2019 traveller's choice
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