Presents a proposal for the distribution of

"Our Cashew Story"
Lets change this ending together, pesticide free...
42 min Documentary by Serena Aurora

"Our Cashew Story" official Trailer 2020

In a world where we are increasingly disconnected from our food, this short film (42 minutes) titled "Our Cashew Story" explores the cashew industry – the growing, harvesting and processing of cashews, the seasonal pesticide spraying and its environmental and health effects, and the alternatives to pesticides using Auroville and its bio region in India as a case study.

This low quality full version is online for a limited time only, its for your viewing only, please do not share.

"Our Cashew Story" click to play full film

In this documentary we would like to reconnect people with cashews and help them understand our cashew story.
The film aims to raise awareness and increase consciousness about the cashew industry asking the viewer to participate in helping where they can to change the story.
No such comprehensive film exists right now inclusive of the range of complexities of the cashew industry, the many stories in the food chain from growing to consumption.

We have this documentary avaliable in English and Tamil languages
Please contact us for more information

We would like create awareness about his hot topic locally and globally.

With the climate movement growing under the inspiration of Greta Thuberg and others, the vegan movement in the west is also increasing in number.

I'm not sure everyone understand the implications of what this means.

An under-explored aspect of this trend is the rising rates of consumption of nuts in the form of plant-based milks and butters which has harmful implications for the developing world as this article explores.

Auroville is an international township in Tamil Nadu, South India where more than 3000 people from over 50 countries have chosen to come together to live a more conscious life with various experiments.

The issue of cashew crop pesticide spraying has been one that has been very concerning for Auroville's ecological regeneration work in the bio region.

In India, the impact that pesticides have had on the environmental and human condition has been immense and the cashew industry has had its own harmful history within it.

I refer you to these articles for the broader overview of pesticide impact in India and the specific issue of Endosulfan pesticide spraying within the cashew industry.

If you are interested in distributing or screening this film please get in contact.

0091 8489 7609 66

For Tamil please contact
814 8897 033

serena_aurora@auroville.org.in

Help us to create awareness on this life changing topic

We would like to share with you the success the film has received so far. From the very first week of premiering the film we had a full house in Cinema Paradiso Auroville, followed by a screening in Dharmaswasti vegan restaurant Kuilapalayam with 80 people.

Feedback from the community has been very positive and encouraging. The topic has lead to a lot of discussion and helped bring connection and education on this topic.

On 8^th February we screened the film for Art for Land fundraising for Auroville land to generate funds to protect Auroville from pesticide spraying.

For the Tamil audience with the Healthy Cashew Network, we screened the film in Tamil to an audience of 120 to 150 villagers in Kuilapalayam cultural centre on the 26^th of January with a lively discussion afterwards with local organic and inorganic farmers present that went on for about 40 minutes!

After hearing of the success from our Kuilapalyam screening, the village elders of Bommayapalayam invited us for a screening of the film for their village (where a majority of the cashews are chemically sprayed) which happened on the 9^th of February. Five farmers are currently trying the Arka natural repellent since the screening of the film.

We also screened the film in Last School in Auroville, where students were surprised how big a story "our cashew story" really is.

Upcoming confirmed screenings :

Wednesday 4th March in Quiet Healing Center at 8pm
Monday 16th March in Future School
Tuesday 17th March in Tibetan pavilion 6pm
Friday 27th March at French Institute of Pondicherry for their network and the local farmers they work with.

Also Thamarai Educational Project in the village of Annai Nagar/Sanjeevi Nagar, tbc
Nadukuppam village with Pitchandikulam Forest, tbc

We are in discussion with Village Action for screenings in the villages they work with in the Vanur region.
Yatra Arts will also hold a screening in the month of March

We have submitted the film to 20 international film festivals, and have already been selected in one film festival: Lift off Sessions film festival. if you would like to vote
Vimeo.com/ondemand/liftoffsessionsfeb2020f

The dream would be to broadcast this film on National and International TV.....

Since releasing this film we have had some great news !The KVK : Krishi Vigyan Kendra an agricultural extension center in India, have been in contact with Gowri (who was interviewed in the film) and are now promoting his product Arka, for farmers to use instead of toxic pesticides!
These centers serve as the ultimate link between the Indian Council of Agricultural Research and farmers, and aim to apply agricultural research in a practical, localized setting.

We live in an intentional community where we are honorary voluntary workers, therefore we ask if you
can support this project in any way
(wavers, donations, contributions in kind ect)

Please contact serena_aurora@auroville.org.in

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Auroras Eye Films · Town Hall · Administration Area Auroville · Viluppuram, 605101 · India

Presents a proposal for the distribution of

"Our Cashew Story" Lets change this ending together, pesticide free... 42 min Documentary by Serena Aurora

"Our Cashew Story"
Lets change this ending together, pesticide free...
42 min Documentary by Serena Aurora