Health Literacy Tool Spotlight:
Clear and Simple
Clear & Simple outlines a process for developing communications materials for people with limited-literacy skills.
The first step? Define your target audience.
Identifying your target audience by characteristics like age, sex, geographic location, or health-related attitudes and behaviors (to name a few!) is important because these characteristics can influence each subsequent step in the materials development process.
Stay tuned! In the coming weeks, we'll go through the remaining steps in the Clear and Simple process.
For more tools, check out our website!
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