Effective communication: the hardest thing we do

By: Luis Rivera | Posted on January 4, 2019

Throughout my adult life, I have given hundreds of presentations and sat through just as many. Some of the presentations I gave did not grab the audience’s attention, and some I’ve sat in bored from the second the presenter began reading the slides. I’m sure I’m not alone in this. We’ve all experienced sitting in a room having to listen to someone who does not communicate effectively, and eventually – or instantly – find ourselves tuned out. Conversely, I’ve had thousands of conversations at work with colleagues and what I thought I communicated was not what the other person received.  

Why is it easy for speakers like Stephen M.R. Covey or the late Steve Jobs to captivate an audience while others drain the life out of them? How is that some bosses are incredibly effective at giving a clear, concise message while others leave us more confused than when the conversation started?

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