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Cicerone® Certification Program Releases American Beer Styles Course

The Road to Cicerone® Education Series Expands to Five Courses

 
FOR IMMEDIATE RELEASE
Contact: John Scholl

john@cicerone.org /+1 773-549-4800
 
(MARCH 5, 2019 – Chicago) The Cicerone® Certification Program announces the addition of the American Beer Styles coursebook and specialist exam to its Road to Cicerone® education series. These courses educate beer professionals looking to set themselves apart in the industry.
 
“We set out to create an educational series with two goals in mind,” said Ray Daniels, founder 
and director of the Cicerone Certification Program. “First, to recognize individuals who want to enhance their credentials beyond Certified Beer Server but don't want to take the Certified Cicerone® exam, and second, to help those preparing for higher-level exams. The Road to Cicerone series accomplishes both goals.”
 
The new American Beer Styles coursebook covers a comprehensive range of American beer history, brewing methods, service, and styles. The content unfolds through 16 chapters and 20 hands-on activities. These include exercises like side-by-side beer comparison tastings, hop aroma memory building, malt comparisons, and fermentation flavor exploration. The accompanying online specialist exam consists of 72 Certified Cicerone-level questions.
 
The Road to Cicerone education series now includes five courses: 1) American Beer Styles, 2) German Beer Styles, 3) British and Irish Beer Styles, 4) Brewing Ingredients and Process, and 5) Keeping and Serving Beer. 
 
All courses include a self-paced coursebook for beer professionals to strengthen their expertise and an online specialist exam to validate what they've learned. Learners who pass the exam associated with each course will receive a specialist pin to enhance their credentials. Those preparing for Certified Cicerone can take the specialist exams repeatedly to help them study.
 
Each course costs $59 with an option to purchase just the coursebook for $39 or only the exam for $29.
 
The new American Styles Course is available for purchase now at: 
https://www.cicerone.org/course-books
 
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ABOUT THE CICERONE CERTIFICATION PROGRAM
Launched in 2008 
by brewer, author, and beer educator Ray Daniels, the Cicerone Certification Program seeks to ensure that consumers receive the best quality beer at every service occasion. To facilitate this, those who sell and serve beer are encouraged to acquire knowledge in five areas: 1) Keeping and Serving Beer, 2) Beer Styles, 3) Beer Flavor and Evaluation, 4) Beer Ingredients and Brewing Processes, and 5) Pairing Beer with Food.
The Cicerone Certification Program certifies beer professionals at four levels:
  1. Certified Beer Server
  2. Certified Cicerone®
  3. Advanced Cicerone®
  4. Master Cicerone®
To date, more than 100,000 individuals worldwide have been certified through the program. 
 
For more information on "What is a Cicerone?" visit:
 http://cicerone.org/about

MEDIA STYLE GUIDE 

Trademarks
The Cicerone Certification Program holds trademarks on use of the word "Cicerone" as it pertains to beer, beer service, beer education, and beer events in the United States and 43 additional jurisdictions including Canada, Australia, the European Union, and much of Latin America and Asia. The trademarks include the word “Cicerone®” and the titles "Certified Cicerone®," "Advanced Cicerone®," and "Master Cicerone®."

As a result, in anything beer related, no one should be called a "Cicerone" unless they have earned one of the trademarked titles.

Usage
The Cicerone titles (Certified Cicerone®, Advanced Cicerone®, Master Cicerone®), are both trademarks and the proper name of a specific title. They should only appear in association with the name of an individual who has earned the appropriate certification. Both words of the title should be capitalized. (The AP StyleBook says that trademarks should be capitalized in all uses.)
Those who hold the first level certification awarded by the Cicerone Certification Program are referred to as “Certified Beer Severs” and not “Cicerones.”

You may wish to include this trademark notice at the end of any publications: Master Cicerone®, Advanced Cicerone®, Certified Cicerone®, and Cicerone® are trademarks of the Cicerone Certification Program
,a Chicago-based beer education and certification organization.

For more information, visit: 
https://www.cicerone.org/titles-trademarks-proper-use
 
Copyright © 2019 Cicerone Certification Program, All rights reserved.


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