If your business is struggling and you are not getting any sales at all then you will know how frustrating it can be. If you want to move past this then you first need to understand the reasons why your customers are not buying from you.

Lack of Awareness

Customers cannot buy products from you if they don’t know who you are. If you happen to be marketing but your customers know nothing about your product then you need to evaluate this. Think about it, are you targeting the right market? Is your message actually reaching those who have an interest in your product? You have to remember that the solution is not to always market more. In fact, the problem could lie in the way that you are marketing right now, and the tactics you are using. Try and experiment a bit, and think about the exact customer you want to be targeting. By utilising demographics, you will soon find that this is easier than ever to do.

Lack of Understanding

People don’t usually buy products based on price alone. They take into account the benefits that the product has to offer. If your customers asked you what were the main benefits of your products, what would you say? How would you get them interested? Things like this are vitally important and you do have to make sure that your marketing is centred around this. Another thing that you need to think about is if your customers can actually see the value in your product as well. You can use the benefits of your product to try and create a perceived value. This will help you to make more sales and it will also help you to get a better level of understanding in terms of your product offerings.

https://www.pexels.com/photo/grayscale-photo-of-person-hand-shaking-1282173/

Inaccessible Location

Customers will not buy what is not accessible to them. Customers need ease of convenience. How do you make your product more accessible to them? Do you put it in a different location? Do you distribute it differently? By doing this, you can then see if you can make any of the required changes and you can also help yourself to target the right demographic. It helps to move your business online where possible as well. If your business is online then consider looking into an international market. When you do this, you can then feel assured knowing that you can sell to the entire world and this can unlock a lot of potential.

https://www.pexels.com/photo/man-in-white-dress-shirt-and-maroon-necktie-holding-hands-with-girl-in-white-dress-573565/

Hard Work

Is your checkout process hard work? If you only accept cash payments, then this will really be holding your business back. Card payments are the future, so if you want to delve into this then you need to try and accept payments with the [PayAnywhere app]. When you do this, you can then feel good knowing that you can serve your customers efficiently and that you are also putting in then work to give them the support they need with their potential order.

The Future Of Effective Social Media Software Is Here

For Businesses who look after their own social media, we can now supply our own social media software which you can use to look after your own Facebook, Twitter, Linkedin & Google My Business. 

Easy to use software platform.

Covers Facebook, Twitter, Instagram, Linkedin & Google.

Content creation built into the software which can be                                

tailored to your business.

Schedule your posts days, weeks or months in advance.

Social Media Management, Create new customers    

with engaging and shareable social media content.                      

Now includes a Banner Ad feature!

Reputation Monitor, Protect your online reputation by monitoring and responding to customer feedback.

Social Shopping Carts, Create a social shopping cart so your business can sell food or products on social media.

Social Contests, Amplify your marketing with powerful competitions and email list building.

Social Deals, Increase new and returning customers with social deals.

Social Analytics, Comprehensive analytic reports across all social channels.

The General Data Protection Regulation (GDPR) our Compliance

The SOCIAL COMMAND company will be what’s known as the ‘Controller’ of the personal data you provide to us. We only collect basic personal data about you which does not include any special types of information or location based information. This does however include name, address, email, phone number.

Why we need your data

We need to know your basic personal data in order to provide you with on-going organisational updates and analysis services in line with oue overall contract. We will not collect any personal data from you we do not need in order to provide and oversee this service to you. 

 What we do with your data

All the personal data we process is processed by our staff in the UK however for the purposes of IT hosting and maintenance this information is located on servers within the European Union & United States Of America. No 3rd parties have access to your personal data unless the law allows them to do so. 

How long we keep your data

We are required under UK tax law to keep your basic personal data (name, address, contact details) for a minimum of 6 years after which time it will be destroyed. Your information we use for marketing purposes will be kept with us until you notify us that you no longer wish to receive this information. 

 What we would also like to do with your data

We would however like to use your name and email address to inform you of our future offers and similar products. This information is not shared with third purposes and you can unsubscribe at any time via phone, email or our website. 

 What are your rights

 If at any point you believe the information we process on you is incorrect you can request to see this information and have it corrected or deleted. If you wish to raise a complaint on how we have handled your personal data, you can contact us to have the matter investigated. office@socialcommand.co.uk

 If you are not satisfied with our response or believe we are processing your personal data not in accordance with the law you can complain to the Information Commissioner’s Office https://ico.org.uk/