Bartering is one of the oldest forms of trade, promoting relationships between trading partners and optimizing the allocation of resources.
Especially among start-ups, bartering can be an effective and mutually beneficial practice.
After the financial crisis of 2008, many small to medium size business owners reverted to the practice of barter to conserve cash while also developing barter partnerships that can refer services to cash-paying customers.
Economic conditions have greatly improved but barter is still common practice. Check out this article to see what's ahead in a barter economy!
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