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Here's your daily design briefing for Wednesday, 17 April 2019.
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Are you a subscriber to my YouTube channel? If not, you really should. Every week this summer–practically every day–I’ve been publishing new InDesign, Illustrator, and Photoshop tutorial videos to YouTube. Subscribe at http://www.youtube.com/user/PariahBurke and don’t miss them!
I just learned that Pluralsight is offering a 10-day free trial to its entire library of 5,000+ video courses–including all the exercise files! (I should probably have already known this in light of the fact that I’ve authored 20 of their courses.) You can find hundreds of creative professional courses to learn epublishing, InDesign, Illustrator, Photoshop, web design, video FX, programming, and so much more. And, with 10 days free, you can learn a lot for $0! Give it a try here: http://abbrv.it/PSFree10Days
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Today's Design, Freelance, and Business Headlines
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When it comes to infographics, the discussion usually revolves around design and promotion. And there are some great articles and case studies written about conceptualizing and marketing a successful infographic as well as pitching them and conducting link outreach.
But rarely do you read anything about the other “behind the scenes” elements that go into pulling off a successful infographic campaign. These are critical tasks and decisions that fall largely on the client to execute, not the vendor, which can come as a surprise for first time infographic clients.
The original Pantone Matching System (PMS) dates back to the late 1960s. Chemist and inventor Lawrence Herbert designed a system that matched a catalogue of stock shades – supplied on the famous fan cards that are still used today – with standardised ink recipes. The aim was to make colours perfectly reproducible. Designers could specify a colour from the catalogue, printers would mix up the correct combination of 14 Pantone inks from their corresponding recipe list, and the printed result would be identical the world over.
So what can liquid layout do for you? Short answer: It can save you hours or even days of reworking the same content into different layouts, page sizes, and orientations. It can do everything Layout Adjustment can, but with a lot less manual cleanup… and only a little more prep work.
“Courage is not the absence of fear, but rather the judgment that something else is more important than fear.” ~Ambrose Redmoon
A couple weeks back, I had my first singing lesson in over 15 years. I’ve been hoping to get back into musical theater, so this seemed like a perfect compliment to the acting classes I planned to start soon (which I began this past weekend).
Unlike in in my childhood voice lessons, the instructor did not play piano, opting instead to use instrumental music from an iPad.
This meant he looked right at me while I sang On My Own from Les Miserables—a vastly different experience than singing in the shower, or at a karaoke bar after a couple of drinks—and he even took notes, since his hands were free.
I felt like my vocal cords were gripped in a vice. The experience of singing, while sitting alone, with someone I just met staring at me, made me feel far more vulnerable than I ever feel when I press publish here.
It felt even more intimidating because I knew he was an accomplished singer. He was better than me.
Heartache. Wasted time. Inefficiency.Can you do better? Can you waste less time on prospects that aren’t a good fit for your business?YES. Ask these 5 questions to become more efficient and weed out the prospects that aren’t going to do good business with you anyway.
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InDesign Video Tip of the Week
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