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The tremendous business possibilities presented by a population that is living longer and better is one of the biggest social and economic disruptors of our time. You’ve expressed your leadership goals in this new longevity economy and YouAreUNLTD is here to share insights, opinions and connections to help. Read on about our sponsorship of the AGE-WELL National Impact Challenge: Startup Edition, an exciting event to showcase new innovations to support an aging population. We look forward to providing you with access on how your organization can capitalize on the new aging consumer.

Success Through Partnership - How Innovation Makes Us All Better

“The only way you survive is you continuously transform into something else. It's this idea of continuous transformation that makes you an innovation company.” - Ginni Rometty, President & CEO IBM

There are 1.6 billion adults aged 50+ globally, and that number will double in the next thirty years. Only China and the United States have economies that outstrip the combined spending power of the new longevity economy. If our businesses are not adapting and innovating to meet their needs, then we need to ask ourselves: is it the population that is getting old, or our value proposition?

Partnership is often the key to fostering innovation and developing mutual success from the strengths of each organization. That’s why YouAreUNLTD and AGE-WELL NCE have built a partnership over the last two years to raise awareness of issues related to an aging population, developed thought leadership content and increased the profiles and visibility of the researchers, innovators, entrepreneurs  and successful businesses who make up their  individual networks.

AGE-WELL NCE is Canada’s technology and aging network, bringing together more than 200 funded and affiliated researchers from 40 universities and research centres across Canada, and over 250 industry, government and non-profit partners. AGE-WELL aims to move the needle for older adults and caregivers, while achieving social and economic benefits. It does this by focusing on eight core challenge areas (such as cognitive health & dementia) that are seen as critical in addressing the needs of an aging population. Challenge areas are complex, but they’re not just about problems - they may be about economic opportunities or how we can contribute to society and government policy.

YouAreUNLTD is proud to sponsor the AGE-WELL National Impact Challenge: Startup Edition.

YouAreUNLTD wants you to experience the latest innovations firsthand, see the pitches of leading innovators, and speak with the industry players and entrepreneurs who are shaping the response to how we approach aging in Canada. The National Impact Challenge: Startup Edition is a marquee event showcasing the top five startups in the region, and is an excellent opportunity to learn more about this marketplace, network with current and future leaders and influence the discussion. The Toronto event is almost at capacity, but if you act quickly, you can still secure your free spot for July 25th by clicking here

We’ve sponsored The National Impact Challenge: Startup Edition because we have always situated ourselves at the centre of the conversation on aging. Driving awareness of these kind of innovations and the people behind them is at heart of what we do, and it’s also why we partner with organizations to help them further their own goals.

If you want to know more about how your organization can align with the AGE-WELL’s eight challenge areas, YouAreUNLTD can provide perspective, grounded in experience. Companies seeking to unlock the business potential of an aging populace, are natural partners for YouAreUNLTD. Our established thought leadership base and rapport with the community has provided unique insights into Aging Canadians and the longevity economy. Combine this with a team of industry experts and multiple communication channels, and you have a formula for success. Whether you’re looking for assistance with identifying your business opportunities in the longevity economy, brand building through content strategy or effectively targeting the aging consumer, YouAreUNLTD can help with powerful solutions.

Interested in building your business
with the new aging consumer?

Contact us today to see how YouAreUNLTD can help you take your organization to new heights.
Or, contact Anne Marie Wright, Partner at YouAreUNLTD directly.

Share our UNLTD Access business insights with your team using the links below, or have them register to receive their own monthly newsletter here.

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