With only 4% of media coverage dedicated to women's sports, even less covers the business side of women's sport, so we look forward to bringing you relevant weekly content on all things women's sports business related from around the world.
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Sacramento Kings Hire Former WNBA Player Lindsey Harding as Assistant Coach: NBA.com
Mastercard Builds on Its Support of Women's Golf with Sponsorship of the AIG Women's British Open: LPGA
Women's World Cup Set to be Added to UK TV's 'Crown Jewels': The Telegraph (UK)
Alex Morgan Looking to Launch Female-Focused Media Venture: Bloomberg
Sport New Zealand Requiring Diversity Quota by 2021 to Ensure More Women on Sports Boards: Stuff (NZ)
Seattle Storm Owners Will Form First Independently Owned Women's 3x3 Team Ahead of 2020 Olympics: The Seattle Times
Women's World Cup Unused In-Stadia Space Could Have Netted Sponsors $1MM Per Match Value: GumGum Sports
Reframing the Business Case for Women's Professional Sports: Sports Business Daily (via LPGA)
Female BMX Riders Plan to Protest X-Games: NBC Los Angeles
Michigan Gov. Whitmer Signs Executive Order Forming the Task Force on Women In Sports: Michigan.gov
Tour de France Body Plans Bigger Women's Event: ESPN.co.uk
Five Women's Sports Podcasts You Should Be Listening To: Women's Sports Foundation
Uber Has Entered Into Its First Partnership with the Brasileirão Feminino, Brazil's Top-Tier Women's Football League: SportBusiness
Can the USWNT's World Cup Title Push the NWSL to a Long Awaited Breakthrough?: The Philadelphia Inquirer
Standard Chartered and Joie Expand Deals at Liverpool FC Women: Inside World Football
WNBA Commissioner Cathy Engelbert on Her Plans to Make the League Bigger and Better: Sports Illustrated
Alex Morgan Says U.S. Youth Soccer 'Pay-to-Play' Model Getting Worse: Forbes
Netball World Cup Prize Money: 'There Needs to be Recognition for the Value of Womens Sport': Radio New Zealand
She Was a Physical Therapist for NBA and Women's Soccer Athletes. Then She Started a $100 Million Software Business: INC
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