It's Beginning to Look A Lot Like...
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Are you dreaming of cooler temperatures during this summer heatwave? Our downtown businesses are getting in the holiday spirit with these "Christmas in July" events that will have you feeling festive and full of good cheer!
- Give & Be Merry- Bring your Christmas spirit and “gifts” in the form of school supplies to help Stuff the Bus at Brothers Craft Brewing this weekend! There will be three days of holiday fun starting this evening, Friday, July 15 see the full details here.
- Reindeer Games- Browse holiday markets, sip on seasonal drinks and enjoy fun and games, and tunes with Sage Bird Ciderworks during their Christmas in July event on July 23 and 24.
- Shop Local- Come support over 30 local small businesses from around the Valley on July 23 from 4 - 9 PM at Turner Pavilion during Christmas in July! Shop, get some great food from local food trucks, and listen to live music!
And speaking of holidays, make sure to save the date for this year's Winter Wonderfest festival, featuring the return of the Cookie Tour and the Holiday Parade on Saturday, December 3 from 12 - 6 PM.
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Counting Down to the Friendly City Fortune $250,000 Mega Raffle!
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Time is running out! We are on track for 2022 to be our first SOLD OUT raffle season! Each $100 ticket gives you TWO chances to win $250,000 in cash and prizes on Saturday, July 30 and proceeds help HDR make downtown Harrisonburg a vibrant community with small business assistance, community events, and destination building initiatives. It's a win-win!
What prizes are people most excited about? Cash, cars, and vacations of course - but make sure to check out our other cool giveaways including a Private Speakeasy Party at Jack’s Hideaway, 2022-2023 JMU Football Tailgate Package, 10×16 Windsor Luxury Shed, and more!
Visit friendlycityfortune.com to see the full prize list and purchase your ticket online today. |
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2022 Friendly City Fortune
Sales Locations:
Tickets are available at the following sales locations until end of day Thursday, July 28:
Steven Toyota (Harrisonburg)
2970 S Main St.
Monday – Friday 9:30 am – 7:00 pm
Saturday 9:30 am – 6 pm
Sunday 12 – 5 pm
Cash Only
Pendleton Community Bank (Downtown Harrisonburg)
57 S Main St
Lobby Hours
Monday – Thursday 9:00 am – 4:00 pm
Friday 9:00 am – 5:00 pm
Saturday & Sunday Closed
Drive-Thru Hours
Monday – Friday 8 AM – 5 PM
Saturday & Sunday Closed
Cash, Credit, or Check
Pendleton Community Bank (Route 33)
41 Monte Vista Dr
Lobby Hours
Monday – Thursday 9:00 am – 4:00 pm
Friday 9:00 am – 5:00 pm
Saturday & Sunday Closed
Drive-Thru Hours
Monday – Friday 8 AM – 6 PM
Saturday 8 AM – 12 PM
Sunday Closed
Cash, Credit, or Check
Jon Henry’s General Store (New Market)
9383 N Congress St
Open Daily 9:00 am – 6:00 pm
Cash, Credit, or Check
Rockingham Cooperative Ace Hardware (Bridgewater)
601 N Main Street
Monday – Friday 8:00 am – 6:00 pm
Saturday 8:00 am – 5:00 pm
Sunday Closed
Cash or Check Only
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Share Your Feedback and You Could Win
$25 Downtown Dollars!
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Did you attend Best.Weekend.Ever. on Saturday, June 18? Tell us about it! Your feedback will help us make the next Best.Weekend.Ever. bigger and better, and, by completing this survey,, by Sunday night you'll be entered to win $25 Downtown Dollars!
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New Blog Post Alert: Meet Hyacinth Bellerose from Friendly City Safe Space
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Our interns sat down with the wonderful Hyacinth Bellerose to learn about their story, their journey with identity, and the long-term goals of their organization.
Hyacinth reached out to HDR in hopes that we could assist them in finding a downtown location for Friendly City Safe Space; we were in fact able to do so (even before the last tenants completely moved out!) and are proud to welcome FCSS as our newest neighbors at the ICE House!
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Thank You for Being a Friend!
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Our downtown community is made up of a supportive network of businesses, and to recognize those that help HDR build a more vibrant downtown, we present this segment featuring our Friends of Downtown donors, sponsors, and volunteers.
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We are thrilled to see Horizon Gifts continue to grow into the new home we helped them find at 60 W Market St, right around the corner from Court Square. Alongside rocks and fossils, you'll find a huge selection of board games, jewelry, art, plants, and other unique treasures.
Did you know that Horizons Gifts host board game nights every Friday? You can also find kids game events on Tuesdays as well as new Dungeons & Dragons campaigns every other week! Follow Horizon Gifts on Instagram for updates and sign-ups.
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New Feature: Shop Local Love
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Did you know that when you shop locally, 68% gets returned to Harrisonburg's economy to support community initiatives? In this new Downtown Insider Feature, learn about a new product you can purchase from one of our downtown retailers!
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Rainbow Snail Bag at OASIS Fine Art & Craft
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Why tote your stuff around in any old bag when you can find unique, handmade pieces like this at OASIS Fine Art & Craft?
While OASIS is well known for having a wide selection of pieces from local artists to decorate your home and wardrobe, there are many practical pieces that can bring art into the everyday routine of life as well. Stop in and discover something new today!
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Pupusas de Frijoles y Queso from Latin’s Flavor
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Have you tried the pupusas de frijoles y queso from Latin’s Flavor? What are pupusas you ask? Pupusas are tortillas made of corn or rice dough and then stuffed with various ingredients. Fun fact- Leonardo Dicaprio noted in an interview that he is a “Pupusa Man” and prefers them over tacos. Head to the family-owned restaurant Latin’s Flavor and order one for yourself!
Is there a downtown dish that you think everyone needs to know about? Tag @downtownharrisonburg in your Instagram food posts (or send us a message on Facebook) and your photo could be featured in an upcoming newsletter!
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- Announcements
- Congratulations to our final Friendly City Fortune Early Bird winner R. Marrah with ticket #6684, winning $1,000 and FIVE free tickets! The winners of our social media contest for $100 Downtown Dollars are J. Albright and S. Mills! We will be reaching out soon with details about how to claim your prize.
- Be aware of pedestrian traffic and detours as you make your way downtown. There will be construction on the west side of South Main Street from City Hall to Bruce Street. Pedestrian traffic will detour to the east side of the street until the project is completed.
- More construction! Urgie's is building out a brand new kitchen but will remain open for business during construction. Pardon their dust and don't be afraid to pop in!
- BeCardless is planning to open beta testing. This app makes it easy to #ShopLocal in Harrisonburg and is completely free for all consumers. Join the beta testing group here.
- The Virginia Quilt Museum has two new exhibits! Stop in to see "Seeing the Tree in the Forest" through August 13 and "My Quilting Journey" through September 17.
- Launch Harrisonburg is accepting applications for a new cohort of local, budding businesses. This ten-week program equips aspiring entrepreneurs with the insights, relationships, and tools needed to turn business ideas into action and turn a passion into a sustainable and thriving business. Learn more and apply here.
- Looking for opportunities to introduce your business, non-profit, or church to thousands of incoming JMU students? HDR has booth spaces available for our 15th annual Block Party in the 'Burg event on Saturday, August 27th from 2:30-4:30 PM! Contact Grace Routhier via phone (540-432-8909) or email to learn more.
- Downtown Events
- MARK YOU CALENDAR - The Harrisonburg International Festival is coming back on Saturday, September 24 from 12 - 4 PM. Learn more about this year's event here.
- There is plenty of live music happening this weekend including shows at Clementine today and tomorrow, Taylor LaFever at Pale Fire today at 7 PM, and Back Porch Bluegrass at Sage Bird Ciderworks tomorrow at 7 PM.
- Court Square Theater will be offering a slice of Ukrainian musical culture on Tuesday, July 19 at 7:30 PM with a benefit performance by Jurij Pednskyj for Poltava Kobzar Guild. Learn more and purchase tickets here.
- Learn to make your very own chunky hand-knit pillow in under an hour at Rocktown Yarn on July 23. All supplies are included; learn more here.
- Valley Playhouse and the Arts Council of the Valley present a live production of the play Arsenic and Old Lace at Court Square Theater Thursday, July 28 - Sunday, August 7. See show dates and purchase tickets here.
- Dress up in your finest red, white, and blue for Court Square Theater's A Night of Illusion Drag Show: Red, White & Blue Party on Saturday, July 16 at 8:30 PM. Tickets ($10-advance) are now available online.
- Eats & Drinks
- The Little Grill's new summer menu is here! Dishes feature seasonal ingredients including peppers, summer squash, kale, and tomatoes all from Season's Bounty Farm.
- This week's menu at Bittersweet Bakery features blueberry chiffon pie! Place your orders soon before the bakers go on vacation July 17 - 28! Follow them on Instagram for weekly updates on new tasty menu items!
- White rose melange tea is back in stock at Black Sheep Coffee!
- LOCAL Bar & Lounge area will be opening up at 4 PM Tuesdays - Saturdays for walk-ins. The full drink menu will be available as well as a simplified food menu for the first hour. Reservations in the LOCAL Bar will resume at 5 PM with standard menus.
- Now Hiring
- Love coffee? Black Sheep Coffee is looking for at least one individual that has a love of coffee or wants to learn all about it. Send your resume to info@blacksheepcoffeehburg.com to apply.
- Urgie’s is hiring! “Cheesesteak Engineers and Bartenders" who would love to work at a fun-and fast-paced Cheesesteak joint and busy bar. Full and Part-Time positions are available, learn more and apply here.
- The Arc of Harrisonburg and Rockingham is holding open-house interviews for Direct Support Professional (DSP) positions on July 27, August 10, and August 24 from 1-5 PM at the Lucy F. Simms Continuing Education Center. Learn more here.
- Looking for a restaurant job? Many downtown locations are still hiring servers, cooks, and prep staff. Check out a list of restaurants on our downtown directory, for social media and website listings to guide your search.
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2022 Downtown Harrisonburg Annual Event Lineup:
Do you have an event or promotion happening in downtown Harrisonburg that you want to be featured in the next newsletter? Add your event to our Downtown Calendar through this online form! You can find detailed instructions here.
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