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Are you struggling to market your business <<First Name>>?

To overcome marketing overwhelm you start with a plan.

When you take control you will increase your brand awareness and attract more leads. Overwhelm disappears with clarity when you understand how to use the online space as a part of your marketing strategy.

Let me share with you 5 steps to map your online presence and overcome the marketing overwhelm. 


Know where your ideal client is online & understand that platform.

Time is your greatest asset. There are stacks of different social media platforms. So knowing where your ideal client is narrows down where you need to show up. Once you're there using the features that platform provides means you've got a better chance of being seen.


Optimise your profile

You cannot build a successful online strategy without a well-optimised profile. Invest the time to complete the bio info on your profile. It's important that your profile shares information that you would like your prospective clients to know about you. Keep it professional but let pieces of you shine through.

 

Develop a consistent look 

If social media was as an online magazine, how would your brand be represented? When people find your profile, both personal and business, the first thing they see is your entire feed. If they like what they see, they will follow and engage with you.

 

Build a content plan

Create a content plan that aligns with your value offer. It is important to stand out, so you need to consistently post content that benefits your ideal client AND highlights your authority.


Blend everything into your marketing strategy

We need to be marketing consistently to ensure lead generation flows so it's important to incorporate everything into your marketing strategy. If you need help in creating a marketing strategy, I have a list of 30+ Marketing Ideas to jumpstart this process. Just reply to this email for a copy. 

 

If you're not sure about how to create a plan or you want to have a chat and just get some ideas about what would be the best thing for your business, get in touch.

 

Til next time

Sharon
        xo

Ways to work with me
1. Join my free FB Group here where we cover all things social, mixed up with networking
2. Join my business Mastermind, reply to this email for information.
3. Reach out for bespoke packages.

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