TPS Report 209 | Aug 22, 2022

Common Misconceptions About UX/UI Designers

UX and UI are often used interchangeably, but the truth is that there is a world of difference in their meanings. Simply put, UX stands for user experience design, whereas UI stands for user interface design. [AIM]

Thinking differently around the problem of CX disownership

I was recently contacted by someone asking for some advice on how to drive ownership around poor customer experiences. [Forsta]

Is Amazon Building a Plastic Bottle with One Medical?

Seven observations as the dust settles on the One Medical Acquisition. We’ve had a few weeks to absorb the news of Amazon’s latest foray into the healthcare space. And we’ve mulled over the words of Neil Lindsay, Amazon’s health services chief. [Jarrard Inc]

Teens, Social Media and Technology 2022

TikTok has established itself as one of the top online platforms for U.S. teens, while the share of teens who use Facebook has fallen sharply [Pew Internet]

Designing for a Health System Versus a Hospital

What’s the difference between designing for a health system and designing for a hospital? The fundamental difference between the two can be traced back to the emergence of the health system of today. [Beceker's]

New touch point media episodes

+ Is Digital Really the Future of Healthcare? [touch point]

+ Apple & Amazon’s Healthcare Moves [Digital Health Unfiltered]

+ Reimagining Robotics Surgery, a Chat with Adam Sachs [The Morning Fix]

+ Dr. Rhonda Collins, chief nursing officer, Vocera Communication, a Stryker company. [Healthcare Soothsayers]

3 things people will always want.

1. People want what they can’t have
2. People want what everybody else wants
3. People want what a few people have access to

Use it in your marketing.

— Bruno | Einstein of Marketing (@bruno_nwogu) August 19, 2022

SHSMD Connections 2022

September 11-14 // So much has changed and our future continues to transform. As strategists, you foresee opportunities even in adversity and nimbly execute new approaches. It’s time to energize around a new future together with your SHSMD colleagues. SHSMD Connections 2022 will take place near Washington, D.C. [SHSMD]

Healthcare Internet Conference 2022

November 7-9 // Greystone.Net’s annual Healthcare Internet Conference (HCIC) is the premier conference for healthcare marketing, IT, web, data analytics, business development, public relations and communication leaders who are responsible for their organization's public-facing websites, intranets, portals, social channels, mobile strategy and CRM strategies. This conference provides an opportunity to analyze “best practices” on a range of issues and brings together healthcare leaders from a variety of disciplines to collaborate and learn. [HCIC]

Our Line-Up of Shows