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Hello <<First Name>>,
It's a pleasure to bring you the June edition of the Creative Economy Team newsletter, with news from the Creative Industries Clusters and Audience of the Future programmes, funded by UK Research and Innovation.
Read on for the latest updates, events, launches, research and more on innovative and exciting R&D projects from across the UK creative industries.
Relax and enjoy all of this & lots more...
➤ UK Immersive Tech: VC Investment Report Just Launched
➤ Design Intelligence Awards 2021 Now Open - Info & Apply
➤ Launched & Live: Watch Covid Diaries Part Two
➤ CogX Festival takes place 14-16 June - Register for FREE tickets
➤ Innovate UK Creative Industries £2.5m Fund - Closes 16 June
➤ Creative England relaunch four Creative Enterprise initiatives
➤ CreaTech Ones To Watch 2021 **Applications close 25 Jun**
➤ New Painting Practice 'Plan V For Visualisation' Case Study
➤ Charisma.AI Publish White Paper on Model for Immersive Characters & AI
➤ Essay: Centre For Creative AI & Reimagining AI’s Possibilities
➤ New Writer Focus 2021-2022 Scheme Open For Applications
➤ Growing Value of XR in Healthcare report published
➤ New AHRC Film Marks Reopening Of Cultural Sector
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DON'T MISS: OPEN CALLS
Up to £25,000 for Innovation Projects
Creative Industries Fund is investing up to £2.5 million in innovation projects as well as offering ongoing support from Innovate UK EDGE. UK registered micro and small businesses in the creative sector can apply - closes 16 June 2021.
➤ More information
Horizon Europe Funding for Cultural Heritage & Creative Industries
The upcoming funding in the new European research & innovation funding programme includes many opportunities for the UK cultural and creative industries, including more than 144.5m euros available for research into cultural heritage and the cultural and creative industries. Deadlines Autumn 2021 & Spring 2022.
➤ More information
Creative England Relaunch New Ideas Fund + Business Planning Grants
The New Ideas Fund offers grants of between £1-25k to creative practitioners and companies working in moving image. Business Planning Grants of up to £5k are available to support companies with the creation and implementation of business proposals and strategies.
➤ More information
Up to £20k & £50k Future Screens Open Calls
Funding co-created collaborative partnerships between industry and academic research partners at Queen’s University Belfast and Ulster University. Applications invited across the full spectrum of the creative industries including new, immersive and emerging technologies.
➤ More information
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AUDIENCE OF THE FUTURE NEWS
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Just Launched: Watch Covid Diaries Part Two
The second in a three-part series, The Covid Diaries: Part Two continues to follow four Audience of the Future Demonstrator projects. Hear from the makers and creators behind Dinosaurs and Robots, Dream, Wallace & Gromit: The Big Fix up and WEAVR, how they adapted to the challenges of the pandemic, and access their new ground-breaking experiences now launched and live!
Funded by UKRI, as part of the government's Industrial Strategy Challenge Fund, the Audience of the Future programme explores the immersive future of the Creative Industries, with new large-scale experiences for mass audiences.
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🎥Factory 42: Dinosaurs and Robots
Dinosaurs and Robots is a mixed reality experience led by Factory 42, originally created for London’s Natural History Museum and Science Museum. Hear from Factory 42's Steven Stewart (CEO), Sucharita Ghosh (XR Producer) and Niccolo Temporanza (3D Artist).
➤ Watch Covid Diary
➤ My Dino App: Android & iOS
➤ My Robot App: Android & iOS
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🎥Fictioneers: Wallace & Gromit 'The Big Fix Up'
In this augmented and mixed reality experience from Fictioneers, featuring Aardman Animations’ Wallace & Gromit, users interact with the story as it unfolds. Hear from Edward Russell (Producer) and Thomas Mahoney (Lead Unity Developer) at Fictioneers.
➤ Watch Covid Diary
➤ Download App on Android & iOS
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🎥ESL UK: Weavr
WEAVR is an AI-driven, mixed reality platform that launched a new version of its experimental platform, creating the world’s first online-only Esports tournaments. Hear from Andy Elliot (Lead Virtual Studio Developer) at DOCK10 and Jess Payne (Project Manager) at Future Visual.
➤ Watch Covid Diary
➤ Download App on Android & iOS
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🎥RSC's Dream
A live, online performance, 'Dream' is set in a virtual midsummer forest. Created by the Royal Shakespeare Company and partners, hear from Oriana Neidecker (Real-Time Producer) at MarshMallow Laser Feast and Julia Walter (Project Manager) at the RSC.
➤ Watch Covid Diary
➤ Explore Dream.online
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Dream 'Part One' Now Released
Recently launched, later than the other part one diaries, is the first video diary from the creators behind 'Dream', featuring Sarah Ellis (Director of Digital Development) from Royal Shakespeare Company and Eleanor Whitley (Executive Producer) from Marshmallow Laser Feast, sharing how the Dream project pivoted due to Covid-19. Don't miss the CreaTech session on Dream (15 June, 2-2:40pm) at next week's CogX Festival.
➤ Watch Dream Covid Diary Part One
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Report Published: The Growing Value of XR in Healthcare in the UK
The Growing Value of XR in Healthcare report has been created in response to the pressing need to have access to more accurate and representative intelligence and market data to help inform emerging strategies within the public and private sector in the UK. The report findings will help government and public health services make informed decisions about future strategies to ensure the UK is in the best position to exploit the potential of XR in healthcare today.
➤ Read Report
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Apply Now: Recruitment Opportunities At The Cutting-Edge Of Immersive Storytelling
Multiple roles are currently open to join the teams at StoryFutures and StoryFutures Academy, all about placing innovative storytelling at the heart of next generation immersive technologies and experiences, to fuel the growth of the sector and ensure the UK is leading the way.
Opportunities include Administrator roles within the finance and delivery teams (both closing early June) as well as to support the Festival UK 2022 project (closes 2 June). An R&D Producer is required to manage the delivery of various innovation projects (closes 13 June), along with a PR and Media Manager for the Festival UK 2022 collaboration project (closes 13 June).
➤ Read more and apply
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Experimental Lab: Get Hands On With Image Capture Technology
Applications for the StoryFutures Academy Experimental Lab: Get Hands On With Image Capture are now open for creatives with an interest in this technology. The in-person workshop on Monday 5 July will take place at Royal Holloway University of London's immersive lab in Egham, providing attendees with an overview of different capture technologies and the chance to try out immersive pieces using these techniques.
Cutting-edge immersive studio, ScanLAB Projects, will share their knowledge and expertise on working with LiDAR scanning and the different applications it lends itself to - from broadcast work to immersive environments. Applications close on 16 June, midnight.
➤ Read more and apply
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UK Job Opportunities For Young People Are In Crisis!
Just launched - Learn to master job interviews with the Bodyswaps immersive interview coaching tool. Competition is fierce for the positions available, so how can careers services give students their best chance of success? Our newly released Job Interview Simulator (download a demo here) guides learners through all aspects of the interview process to boost their opportunities and your Graduate Outcomes.
➤ Read more
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CREATECH @ COGX FESTIVAL 2021
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 CreaTech Leaders To Highlight Transformative Potential at CogX
The Creative Industries Council is co-curating three days of content on the CreaTech stream, with speakers from start-ups, scale-ups and brands including TikTok, Epic Games and the Serpentine Gallery. Sessions include the unveiling of new research into CreaTech’s impact on UK jobs and investment, as well as debates on uses of AI, 5G, virtual worlds and other technologies to deliver productivity gains, stunning audience experiences and new revenue streams.
➤ Get Your FREE Pass
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👇 Check out these CogX #CreaTech sessions
The programme features projects funded by UKRI's Audience of the Future and Creative Industries Clusters challenges, with sessions from Charisma.AI, ESL UK (Weavr), Royal Shakespeare Company, Framestore & more.
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AI Poetry Performative Architecture
🗓 14.06.2021 | 15:00 - 15:40
Join The Poetry Society, Avantgarde and Charisma.ai for this session diving into the potential role of AI technologies on the creative process, from architecture to the written and spoken word.
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How is fast fashion becoming slow fashion?
🗓 14.06.2021 | 14:00 - 14:40
Explore radical new technology bringing sustainability to textile development and changing consumer habits, with speakers Jane Harris (UAL), Sojin Lee (TOSHI), Arizona Muse (Model & Activist) and more.
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Dream
🗓 15.06.2021 | 14:00 - 14:40
A collaboration between major theatre companies explores how audiences could experience live performance in the future. Join speakers from Epic Games, Marshmallow Laser Feast & Royal Shakespeare Company.
➤ View session
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UK CreaTech R&D: the network effect
🗓 16.06.2021 | 11:00 - 11:40
Join Andrew Chitty (Innovate UK) and speakers from Nesta, Uni of Sussex and FilmChain to explore new research that identifies the research trends, actors and networks at the technological cutting edge of the UK’s creative industries.
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FREE Virtual Expo Booth At CogX
As part of a partnership with CogX, it's a pleasure to offer complimentary Standard Virtual Booths to you and your community. Last year, CogX attracted 200+ exhibitors and 14k+ one-to-one meeting requests across three days. A new virtual Expo booth at CogX2021 offers booth visitor notifications (real-time notifications for every new booth visitor), live in-booth presentations, polls and Q&A, live chat and video meetings, promote special offers, direct attendees to your website and more.
➤ Apply for a fee virtual booth at CogX
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Just Published: Painting Practice - Plan V For Visualisation Case Study
Bafta-winning design studio Painting Practice, with funding from Clwstwr, has developed a virtual studio app called Plan V that helps creative teams collaborate and make better, faster decisions about everything from set design to visual effects and script changes to camera angles. In this case study interview, Painting Practice producer Yassmine Najime explains how it works.
➤ Read case study
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Can A UK Centre For Creative AI Catalyse A Reimagining Of AI’s Possibilities?
This essay from Nicola Osborne, Creative Informatics Programme Manager, looks at how recent advances in artificial intelligence and machine learning have made these technologies more accessible to creative businesses and individual artists. The creative and commercial capabilities arising from this would have been unimaginable only a few years ago. 'We look towards the role of Creative AI in the post-Covid-19 creative industries, as calls to establish a Centre for Creative AI are gaining momentum.
➤ Read full essay
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Join Clwstwr & MFG Baden-Württemberg for DANCE DIGITAL
Join Clwstwr and MFG Baden-Württemberg to explore the opportunities that digital innovation presents to dance and hear from dancers about their experiences of making work during COVID-19. The focus of this international partnership is to bring together creative innovators, businesses and organisations from across South Wales and Baden-Württemberg to encourage collaboration, cross-border working and share knowledge and best practice.
➤ More Info & Register
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StoryFutures China StoryLab Challenge Winner Announced
StoryFutures has announced Arcade as the winner of The National Gallery Art & Science of Nature Challenge. In collaboration with The National Gallery and Foremost Group, Arcade will work with leading researchers in creative storytelling and a children’s immersive audience researcher from StoryFutures, to create an experience that allows children to explore the art and science of nature in the Gallery’s collection.
➤ Read more
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New Writer Focus Open For Applications
Future Screens NI partner NI Screen are seeking applications to the New Writer Focus Scheme 2021-2022. Only Northern Ireland resident writers new to feature film, long-form drama or sit-com, are eligible to apply. For the avoidance of doubt “writers new to feature film, long-form drama or sit-com” in this context means a writer without a writing credit on a produced feature film or long-form drama or sit-com. Successful applicants will access an 8 month development scheme. Closes Monday 21 June.
➤ Read more and apply
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AHRC Film Marks Reopening Of Cultural Sector
To mark the reopening of the UK’s most-loved cultural and creative spaces on Monday 17 May, the Arts and Humanities Research Council (AHRC) published a new short film showcasing some of the ways they are supporting the creative and cultural sector during and beyond the pandemic. From virtual theatre performances to motion capture bringing dancers together across long-distances, AHRC-funded research and innovation has been vital in rethinking approaches and driving recovery in the cultural sector.
➤ Watch now
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Pineapple Waste Fuels Sustainable R&D Into Future Materials
Published by UKRI, as part of a Responding to Climate Change series on how companies are developing new behaviours and solutions for a sustainable future, this case study reveals how Piñatex® offers consumers a more sustainable option to leather. Founded by Dr Carmen Hijosa, a recent nominee for the European Inventor Award 2021, Piñatex® uses fibres that can be extracted from the waste leaves of pineapples, with applications from apparel to automotive design. The development of this project is supported by the Business of Fashion, Textiles & Technology SME Programme.
➤ Read case study
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New UK Immersive Tech: VC Investment Report
The ‘UK Immersive Tech: VC Investment Report’ features 31 highly innovative, fast-growing immersive tech ventures that have already raised significant amounts of VC and Angel investment. Launched on 7 June 2021, Immerse UK and HTC VIVE X have published this first-of-its kind report that highlights the immersive tech investment landscape, the huge potential of the sector and the breadth of talent that exists in the UK.
➤ Read Report
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Design Intelligence Awards 2021 Now Open!
Calling UK innovators and entrepreneurs in the digital, creative and manufacturing sectors. Enter the Design Intelligence Awards for an opportunity to win a share of the £750k prize fund and accelerate your international growth ambitions. It's free, easy to apply - closes on 9th July.
In addition you can hear from winning entrepreneurs, design industry leaders and trade experts on their experience of how to win in China at this webinar on 15 June.
➤ Awards info and apply
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Relaunch of Four Creative Enterprise Initiatives
Creative England have relaunched four Creative Enterprise initiatives, designed for ambitious entrepreneurs working in moving image for storytelling to grow and achieve their goals.
- Creative Enterprise: Evolve is designed to prepare high-potential screen businesses to seek investment and growth capital - Closes 07 July
- Female Founders scale up programme offers an in-depth package of support, advice and professional coaching to female business owners, across a period of eight-months -
Closes 21 July.
- The New Ideas Fund offers grants of between 1-25k to creative practitioners and companies working in moving image.
- Business Planning Grants of up to £5k are available to support companies with the creation and implementation of business proposals and strategies.
➤ Attend the drop in session on 28 June to find out more.
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Horizon Europe Funding for Cultural Heritage and Creative Industries
The upcoming funding in the new European research & innovation funding programme includes many opportunities for the UK cultural and creative industries. For 2021-22, more than 144.5m euros is available for research into cultural heritage and the cultural and creative industries, including themes such as green and digital cultural heritage, cultural and creative industries as drivers of innovation and competitiveness, traditional crafts for the future, games & society, and competitive European music ecosystem and filmmaking industry. Deadlines in autumn 2021/spring 2022.
You can register now for an information webinar to hear more about these opportunities on 8 July or get in touch with the dedicated UK National Contact Point at CCISNCP@esrc.ukri.org for support in applying for the right calls.
➤ Find out more
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Smartify & CCD Design Create Free Resource for the Cultural Sector
Last month Smartify published a new free resource for museums about engaging audiences on site and online, The Multi-Platform Museum: A Planning Toolkit. In the past year, audiences have developed new habits and expectations for accessing experiences remotely at home. Although many people wish to return to physical museum visits, the accessibility and convenience of engaging with culture from home will ensure multi-platform thinking continues to be central to museum planning. This free toolkit offers suggestions on how a multi-platform museum may function by taking a design-led approach: thinking through audience needs and behaviour as a starting point.
➤ Download Toolkit
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Universal Character Model Detailed in New White Paper
ETC@USC teamed with Charisma.ai, Digital Domain, Fable Studio and Write Brothers, Inc. to publish a white paper on an innovative character definition tool that enables casting audience members within a story. The goal is to help construct new immersive experiences across different narrative formats using a variety of authoring systems. The proposal features a Universal Character Model that houses all motivations, goals and methods of any specific character in order to create consistent behaviour within the fluid context of interactive and dynamic stories.
➤ Read more & download white paper
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CreaTech Ones To Watch 2021 Applications OPEN
Are you working on a pioneering new project, product or service built on the convergence of creativity and technology? The Creative Industries Council is seeking inspiring examples of UK #CreaTech to feature in its annual CreaTech Ones to Watch showcase. They want to hear from start-ups, established businesses and consortia which are bringing together creative skills with new and emerging technologies to develop new business models and revenue streams. Applications close 25 June 2021.
➤ Apply now
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£2.5m Creative Industries Fund - Closing Soon!
Launched by Innovate UK, as part of UKRI, the £2.5m Creative Industries Fund is closing on Weds 16 June 2021. The fund offers ongoing support from Innovate UK EDGE and funding of up to £25,000 for innovation projects, aiming to provide a package of targeted support for growth so ambitious, creative businesses can reach their potential. UK registered micro and small businesses in the creative sector can apply. Watch the latest briefing webinar, providing support for those preparing their application, following on from the KTN’s initial briefing.
➤ More info and apply and watch briefing
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Research In Film Awards 2021 Open For Submissions Now!
The AHRC Research in Film Awards (RIFA) celebrates the best in academic filmmaking in the arts and humanities. Winners receive a trophy and £5,000 for a future filmmaking project. There are five categories including 'Best Research Film of the Year' and 'Best Animated Film of the Year'. Find out more on and enter on the AHRC website. Entries close on 24 June 2021.
➤ Full details and enter
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ONLINE EVENTS
Win in China through Innovation, Design & Awards - Webinar
🗓 15.06.2021 | 13:00 - 14:00
China is a market demanding new innovative products and services at scale and ripe for development by fast growth UK enterprises. UK firms that use innovation and design to exploit gaps in the market can grow rapidly. Hear from winning entrepreneurs, design industry leaders and trade experts on their experience of how to win in China.
➤ Register
Creative Enterprise Drop In Session
🗓 28.06.2021 | 15:00
Creative Enterprise is running programmes for all levels of businesses spanning film and television, games and technology, to grow and achieve their goals. Join them to hear from the team and learn more about their current opportunities.
➤ Register
Horizon Europe Funding for Cultural Heritage and Creative Industries - Webinar
🗓 08.07.2021 | 10:00 - 11:30
An information webinar to find out more about upcoming funding in the new European research & innovation funding programme, including many opportunities for the UK cultural and creative industries
➤ Register
Join Clwstwr & MFG Baden-Württemberg for DANCE DIGITAL
🗓 16.06.2021 | 10:00 - 12:00
Join Clwstwr and MFG Baden-Württemberg to explore the opportunities that digital innovation presents to dance and hear from dancers about their experiences of making work during COVID-19
➤ Register
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The Creative Economy Team
© Photo by Ahmad Odeh on Unsplash
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