We'd like to introduce you to someone...

Varyer is proud to be working in partnership with the Early Majority, an outdoor brand and community. Think of thEM as the Whole Earth catalog for the Substack generation. 

Check out the newsletter, where subscribers will gain full access to original content, ranging from long-form articles and music playlists to emerging art and special collaborations, and in the near future exclusive events and product drops. 

Subscribe to the newsletter→

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x Varyer Team

"When you’re at a small-town convenience store and see a bicycle with deer bones mounted to the handlebars, completely covered in bulging bags with drying underwear and socks strapped on top, it is confusing"....
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In the Early Majority newsletter, you will find tangible resources for leaning OUT, like bike touring 101, complete with an interactive packing list and map. ⁠⁠


See the full story →

V+ Back Forty Cannabis

Take back Mondays. Visit the site Varyer created for Auxly's Back Forty Cannabis campaign.
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Summer Playlist

Bump it over the weekend. 

🎧🎧🎧 →

... Slackables:

• Prepare to be delighted by these Japanese firework illustration catalogues of the 1880's.
• What does Gen Z have against question marks?
• Watch until the end for a surprise 🚀