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Where is the Growth in the Gig Economy?
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The gig economy continues to thrive and grow, with an estimated growth rate of over 17% per year. The U.S. gig workforce, estimated to be around 57 million currently, is projected to be over 85 million by 2027.
Anyone exploring gig work today can look forward to more choices and more support than ever. Gig-providing companies continue to test and unleash new technology to make their gig work more appealing and rewarding for time invested.
Most people continue to misunderstand the gig economy, thinking of it as being primarily about transportation gigs. Actually, freelance professionals have always been the largest single segment of gig workers and are projected to grow significantly.
Another form of gig work that is expected to grow is direct selling. These gigs offer the added benefit of rewarding participants for customer acquisition, frequent purchasing, and influencing others attracted to the model who also attract and retain customers.
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How to Maximize the Potential of Any Gig
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In Ultimate Gig, we outline the possibilities you can find in the gig economy. Here is an excerpt from Chapter 9:
Most people embrace a gig to earn additional income to pay bills, be able to enjoy a few more things relative to their lifestyle and family activities, pay off a few debts, accelerate the ability to buy a home or take more vacations. Whatever your reason for embracing a gig, you have now activated an opportunity that can probably provide more of what you really want from life. You truly can begin to become the architect of your own destiny when you treat your gig as the profession that it is.
First, it is crucial to recognize that a gig is not a part-time job. You won’t have a boss who provides you with specific guidance as to what you do, when you do it.
A gig opportunity, regardless of the type of gig selected, enables you to be you. You will work your gig when you want to and how you want to… Perhaps you’ll decide to work from 7 p.m. to midnight, or from 9 a.m. to noon. You may want to work two days per week or five. The flexibility is yours… and so are the choices…
A part-time gig that one can enjoy doing is often viewed as the equivalent of giving oneself a raise without the stress of waiting for the next performance appraisal or the anticipated “cost of living” salary increase related to a regular job. We also acknowledge that more income does not necessarily mean more enjoyment of life unless there is a plan. It would not make sense to be earning $100,000.00, spending $100,000.00, take on a gig and receive an additional $5,000.00 to $10,000.00 and then spend all the $5,000 to $10,000.00… saving or investing a significant portion of the incremental income that can be earned through gig work, and using it purposefully, might tip the scales positively…
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What Readers Are Saying
“I thought I knew a great deal about the Gig Economy – until I read your book. There were so many gig companies mentioned in Chapters 1 and 12 with which I was unfamiliar…
"The research you did to prepare to write the book was not only illuminating; it also helped position the book as the scholarly work it is. Perhaps my favorite parts of the book were the stories of the gig workers themselves."
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In our work, we read many reports, research papers, articles and blogs each month. For those of you who are always looking for other perspectives, check out this analysis from Kris Broda, a co-founder of the invoicing company brodmin.
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P.S. We'd love for you to share this message! Joining our mailing list is FREE: www.ultimategigresources.com
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