Principles of Precision Never Change…

"The Principles of Precision Never Change…simply the theatre in which you employ." -Brady Cervantes

Brady Each position of precision, be it in an aspect of life or a critical skill needs to be or have at least three basic things to it: Needs to be Solid, Need to be stable, Needs to be durable.

As a former USMC Scount Sniper, Brady has a better understanding on precision than most of us.

One of the many things I enjoy about traveling the country attending events is the people I meet and the relationships that are built. I had the good fortune of being introduced to Brady a couple of years back and am grateful to now be able to call him a friend.

On the surface, the above quote may seem to applicable to being on the battlefied, on the range, or on a hunt but I feel like its so much more than that. Many of us have now heard the saying "How you do one thing is how you do everything" or a variation of that but to me the quote above takes that to the next level. It's more granular breakdown of how to succeed at any given task.

If one were to reflect on certain goals that you have achieved, I think you would find that that "principles" you put in place to accomplish those would be similar from one to the next. We tend to want to overcomplicate things when in reality the simpler the better. Complexity can be the enemy of execution!

If we take the example above and break it down into a few simple and repeatable steps it becomes a less daunting task.

As a former Scout Sniper, Brady works closely with the Recon & Sniper Foundation and as our way of saying thank you to Brady for inspiring our latest t-shirt design we have made a donation to this organization and will continue to donate 25% of all sales of our Principles of Precision T-Shirts to them.

Committed to Building it Better,

P.S. If you would like to keep up with all Brady has going on follow him on Instagram.