Quote of the week
“Perhaps the greatest strength of cycling is that it provides enormous benefits both to the individual and to society as a whole. Everyone benefits from cycling. As noted previously, communicating the societal benefits is crucial to generating the necessary political and public support to implement the necessary policies to promote cycling. Communicating the individual benefits of cycling is crucial to getting more people on bikes.
“Cycling offers a healthy, cost-effective, equitable way to improve the sustainability of urban transportation systems and build more livable cities.”
from City cycling, edited by John Pucher and Ralph Buehler
Chapter 15, Promoting cycling for daily travel: conclusions and lessons from across the globe, p.362
Reproduced by kind permission of MIT Press, Cambridge MA
https://mitpress.mit.edu/books/city-cycling
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