Brand USA Travel Week Europe
Jody Blaney, Global Markets Specialist overseeing the European markets, attended Brand USA Travel Week Europe in London October 25-28, 2021. Jody and Jenni Bridgman, Utah’s Account Manager with KBC Marketing and PR, met with 30 key airline and travel trade buyers to work on product development, education, and campaign recovery efforts in Europe. Following Travel Week, the KBC team hosted a VIP media event with five top journalists pitching what’s new and promoting responsible visitation to Utah.
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