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Learn how we verify charities’ claims during our evaluation process. Also,
help us measure our yearly impact and discover how to develop robust surveys.
Animal Charity Evaluators
ACE Monthly Newsletter

January 2022

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How We Verify Charities’ Claims

Verifying charities’ claims is one stage of ACE’s charity evaluation process. We primarily focus on the claims that charities report to us regarding the outcomes of their programs and use this to inform our cost-effectiveness analysis and other aspects of our charity evaluation criteria. We’ve put a lot of thought and consideration into how we do this and have repeatedly improved our verification methodology over the past few years. You can read more about our verification process in our latest blog post.

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Help Us Measure Our Impact

Each year, we track donations to determine how many were influenced by our charity recommendations. This is an important way for us to measure our impact as a meta-charity. If you used our charity reviews and recommendations to influence your charitable giving in 2021, we’d greatly appreciate you taking a couple of minutes to report your donations to us.

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Creating Surveys for Animal Advocacy Causes

Are you looking to brush up on your survey skills in 2022? When designing a survey, it is extremely important to choose questions wisely. Together with Top Charity Faunalytics, we grouped questions into categories, selected the most robust question formats, and spent considerable time altering question structures to be more useful.

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Update Your Email Preferences

It’s a new year, and we have lots of exciting news to share over the coming months. First, we want to ensure that you’re receiving communications from us that are interesting and relevant to you. Please take a few moments to update your email preferences to make sure you don’t miss out on any important updates.

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