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Network = Net worth
Networking is an investment in your business. It takes time. And when done correctly, networking can yield great results for years to come. My brand is where it is today because of simple networking and surrounding myself with people with where I desire to be. You can go further, together. The right people do not mind helping you grow in your career. If you are not networking in the influencer space, it can be very costly. When you network in this space, you start meeting like-minded individuals with which you can collaborate.
For example, when you're in a crunch, you can have a friend take your pictures. You also can learn about upcoming brand direction and help your business grow. Additionally, your name will start to be mentioned in rooms you have yet to enter. A lot of deals in this space come from recommendations, personal relationships, and working on previous campaigns together.
Thirty-five percent of my brand deals are from people that I know. I have a proven track record of under-promising and over-delivering. If you aren't networking, you aren't growing nor learning about the influencer space. You must invest in your network. Put yourself out there! Look up events in your area that will help you grow.
I spoke to celebrity chef, Jourdan Cha’Taun, who has been the personal chef for Tyler Perry, Diddy, and Floyd Mayweather. She has never applied for any of these jobs. She simply secured these positions solely off of networking.
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