Northern Star Energy Corporation was named Branded Marketer Elite of Chevron Philippines, Inc. (CPI) during the 2021 Branded Marketer Optimization Program (BMOP) virtual awarding ceremony on January 26, 2021.
“The announcement was made more meaningful as it came in time for our 10th anniversary as an organization,” said Dometila Posecion, Manager of Northern Star’s Retail Group. “We dedicate this award to our Retailer-Partners from the winning LUISA retail territory that covers La Union, Ilocos Sur, Ilocos Norte, and Abra.”
Apart from the LUISA Territory getting the top award for 2021, Northern Star’s North East Luzon Territory or NEL also placed within the Top Five performers. Northern Star likewise got 2nd Place in the BM With the Most Number of New Sites category and was 5th highest in lubricants volume contribution.
Previously, in 2015, just three years in existence as an organization, Northern Star was awarded the Top Branded Marketer Award.
The CPI BMOP aims to strengthen the fundamentals of the business by “going back to basics” and ultimately, achieve success by delivering results. It rewards top performers in three important focus areas: business growth, site execution and customer experience.
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