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Dear Downloader,
In the past week, Lyst shoppers drew inspiration from their favorite TV series Euphoria and Inventing Anna, shopping for items influenced by the protagonists.
From the street style of London Fashion Week to the Miu Miu mini skirt, discover more trending products and fashion search data below.
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LFW STREET STYLE
London Fashion Week might be officially over, but the looks and emerging trends spotted in the capital have gotten fashion lovers searching. Bright colored blazers (+38%), long coats (+25%) and leather loafers (+20%) have all increased in demand over the last week, while leather bomber jackets and trench coats have become two of the most popular outerwear pieces, with searches collectively growing 73% week-on-week.
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TINY SKIRT, BIG IMPACT
Miu Miu's micro mini set continues to break the internet. Demand for mini skirts on Lyst is at a three-year high, with 900 searches a day for that Miu Miu skirt this week alone. Paloma Elsesser's i-D cover caused the biggest spike in searches: after its release on Monday we saw a 127% jump in shoppers browsing Miu Miu in the Lyst app.
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EUPHORIA FASHION
Euphoria has become one of the most influential TV shows of the past few years, and shoppers continue to be inspired by the characters’ various styles. Over the past couple of weeks, searches for “cut-out dresses” — as worn by Alexa Demie’s Maddy Perez — increased 42%, while searches for cropped cardigans went up 18%.
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INVENTING ANNA
Since the release of ‘Inventing Anna’, Netflix’s latest pop culture-based drama, Celine glasses have been at the very top of shoppers’ wishlists, with searches increasing 55%. Meanwhile, page views for eyewear with “thick frames” are up 23%.
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THIS IS FASHION
The insiders' wishlist. Shop now
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SHOP THE FIT: RIHANNA
No one does streetwear better than Rihanna. Shop now
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BRAND SPOTLIGHT: LOEWE
From the iconic Puzzle bag to the reinvented Anagram logo, discover Loewe's modern objects of desire with our list. Shop now
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HOW TO STYLE: CHECKS
Bridge the gap between effortless and put together with the classic checked motif. Shop now
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New Balance - 327 Sneakers
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Marc Jacobs - Devon Slip Dress
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Dior - Flower Logo T-Shirt
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Gucci - Glasses
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"Nike and Swarovski have come together to produce a daring version of the cult Nike Air Force 1. With its Swarovski crystals and removable panels, this out-of-the-ordinary piece of footwear has been toping your creative wishlists, feeding into the rising, Rihanna-approved trend for bedazzled statement pieces."
- Rhapsody Gonzalez, Curation Executive
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For our final episode of the first season of The Guest, we're sitting down with Danny Lomas.
Interviewing him is Zak Maoui, Style Editor of GQ, who shares Danny’s deep knowledge of menswear and cheeky sense of humour. The two discuss the perfect Burberry loafer, what happened to PAQ, Danny’s first ever watch, and subculture style.
The Guest is available to stream on all your favorite platforms, including Spotify, Apple Podcasts and YouTube.
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