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The ISSUE: Volume 27

The Results Are In: Jellyfish

When we partnered with Jellyfish, the objective was to strategically build momentum and brand awareness in six of Jellyfish’s key markets. Eleven months later, MFG successfully brought exposure to six countries with 250 pieces of press coverage, 30 billion impressions, and five city speaker circuits. “Media Frenzy Global exceeded our expectations. We’ve obtained more PR placements in the last months than we have in 10 years,” says Jellyfish CMO, Sharon Harris. Read more about the case study.

New Client Announcement: Demyst

We are elated to announce our new client, Demyst! Being the leading external data solutions provider, Demyst offers accelerated deployment of external data solutions for the world’s leading banks, insurers and fintechs. During our partnership, our goal is to build ongoing brand awareness and credibility to Demyst. Read more here!

New Hire: Madi Brillhart

MFG welcomes Account Executive, Madi Brillhart to our team. Madi will be responsible for executing on client media relations efforts and telling client stories to the media. Madi is ready to #GoThere.

PR is not "Plug & Play"

A company’s PR program is not a one-way street where spokespeople speak, and the media listen regardless. It’s about providing opinion and commentary aligned to what the media currently care about.  In this blog, our CEO Sarah Tourville gives simple solutions to ensure your PR program is not “Plug & Play”, running in isolation to the outside world, but instead vibrant, very relevant and strategically aligned to your business plan and goals.

HAPPENINGS

March 22nd - 24th 

MediaWeek  | Join this ADWeek event full of master classes, workshops, and more. Learn about finding the right target audience, unlocking your competitive edge, and how to make your advertising work better overall. 
 

April 5th 

AdAge Next: Retail | On April 5, brand leaders, retail experts and tech executives will discuss how stores are staying relevant with new technology designed to enhance shoppability and the e-commerce experience as well as fresh advertising that connects consumers with brands. Read more on this upcoming virtual event.


April 20th - 21st 

Social Impact Summit + Awards  | PRNEWS’ Social Impact Summit will teach you how to build meaningful DEI and cause-related campaigns, programs and strategies as well as how to be an ally to underrepresented, marginalized communities. Register now.
 

Learn more at mediafrenzyglobal.com
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Media Frenzy Global · 3424 Peachtree Rd NE Ste 2200 · Atlanta, GA 30326-1156 · USA