7 ways brands are dipping into voice - LinkedIn
Let’s have a look at how brands like Coca-Cola and Mercedes Benz have used voice to enhance customer journey, provide innovative experiences and surprise your customers.
|
|
|
|
Image: Vocalime
|
|
The ultimate voice tech market roundup - Statista
Statista brought together quite a few interesting insights on the current market developments in the voice tech space.
Overall, the stats are very impressive: the global voice recognition tech market reached close to 10 billion U.S. dollars in 2020 and is projected to amount to almost 30 billion U.S. dollars in 2026. Looking at the smart speaker sector, Amazon shipped 10.4 million smart speaker units in Q3 2021, leaving Google (8.1M) e Baidu (5.4M) behind.
|
|
Zoom callers since day 1 - Amazon
Amazon just launched in the U.S. its latest kid-dedicated product Glow, a new device comprised of a 19”-projected-touch screen and a 8”-video-calling display. While kids play and enjoy hands-on activities, adults can watch and talk with them from afar through the videocall.
|
|
📉 HELLO20 discount codes 📈 “Send me a sample” - Voicebot.ai
It’s not easy to prompt people to act upon audio advertising and strategies in this area tend to rely upon the user’s ability to remember a certain code or website name.
The voice product trial campaign service Send Me a Sample is one of the most effective ways to allow customers to interact with voice, as well as tracking their journey. Their new feature prompts customers to add items to their Amazon cart after they have enjoyed a sample, effectively bringing voice commerce on Amazon.
|
|
|
|
Image: Vocalime
|
|
|
… and simply interact with your devices through voice. There are lots of situations where voice interfaces have a clear advantage over touch. Voice apps like the ones by Giallozafferano, the most known Italian recipe websites, are based on the intuition that cooks usually have their hands busy when following a recipe.
We talked about the process that led the team to develop a voice extension of their popular digital products with Fabio Garigiola, Business Development Manager at Gruppo Mondadori, Giallozafferano’s parent company.
|
|
Spotify Car Thing gets better and better - Voicebot.ai
The music platform’s smart speaker for cars was just launched late last year and is already being upgraded with new features and voice commands.
After awakening “Hey, Spotify”, users will now be able to ask their assistant to listen to music from Spotify competing platforms like YouTube Music, make phone calls, curate playlists and add or remove songs and podcasts to a queue.
|
|
|
Raise your hand if you’re a data entry fan 🙄 - Voice Crumb by Vocalime
No one? We are not surprised. But, as much as we can agree, data entry remains a task that cannot be avoided in a lot of companies and sectors, especially in industrial ones.
Together with Domenico Crescenzo, Screevo’s CEO, we talked about the way voice can help businesses reduce the wealth of inefficiencies that arise in their data entry processes.
|
|
How can we improve?
Is there something you would like to see more/less of in this newsletter? Help us, so we can meet your expectations.
|
|
|
|
|
