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CAA Chapter Leader Newsletter
September 2020

Fall Issue: Virtual Homecoming,
150th Anniversary of Women,
Social Media Marketing, and more!

Note: please see this updated newsletter with Chizu's correct name and link to her biography. We apologize for any inconvenience that it may have caused. 
 
In Memoriam: Chizu Kitano Iiyama 42
1921 - August 2020

Chizu Kitano Iiyama ’42 was a lifelong activist in civil rights, women’s rights, anti-war movements, and the Japanese American community. For much of her life, she worked to inform Americans about the unconstitutional mass incarceration of Japanese Americans during World War II so that it will never happen again.

Chizu fondly remembered her college years: “I found Cal so exciting. . . . it introduced me to so many aspects of American life.” She lived and worked as a domestic in homes in Berkeley and as an intern in the Art Department for $0.40 an hour. She also was a member of a thriving social circle of Japanese American students who organized their own dances, teas, and treasure hunts–as non-whites faced limited opportunities in the broader Cal community at that time.

For Chizu, informing Americans about the wrongful incarceration of Japanese Americans during World War II was a priority. She spoke to reporters, to Congress, to city halls, and to classrooms -- including Cal’s Asian American and Asian Diaspora Studies (AAADS) classes – about her wartime experiences. She also organized lectures, bus tours, and wrote essays for the National Japanese American Historical Society (NJAHS) to ensure that this unconstitutional act of mass detention was never repeated. 

 

She was an early supporter of the successful redress movement that led to the U.S. government issuing a formal apology and $20,000 to each survivor of the concentration camps. She was recognized as the 1999 Outstanding Alumna by the Japanese American Women/Alumnae of UC Berkeley (JAWAUCB).

Chizu Iiyama is survived by her two daughters, Patricia Iiyama Freiwirth and Laura Iiyama.


 

Learn more about Chizu's stories
Alumni Chapters Town Hall: September (Recap)


 

Thank you for attending! During this month’s town hall, chapter leaders were able to network and share their experiences with running their chapter in this virtual space. The Chapter’s team announced that we are starting the pilot for our online platform, 360Alumni! Be on the lookout for more information on 360Alumni. Reminder that there will be no town hall next month due to homecoming. Make sure to check out this year’s virtual homecoming events below! Go Bears!


Topic: Building Community through Connections
September Town Hall recording- Part I & Part II


REQUIRED: Zoom account is needed to attend or watch Alumni Town Hall meetings


Note: No October Alumni Town Hall 

Updates from Alumni Chapters Team

Summer Welcome Parties 
Big thank you again to Alumni Chapters and their volunteers, we had over 2,000 participants in our virtual Summer Welcome Parties in July and August! Check out our website as we have captured your pictures and Cal spirit with our new Golden Bears!

Social Media Marketing
To maximize our audience outreach, we are shifting away from email marketing to promote your events through social media: Facebook, LinkedIn, and Instagram, which yield shorter lead time, less labor intensive, and effective attendance results. We find that alumni audiences are gravitating towards these platforms in light of recent virtual environments.

Facebook Updates:
Due to Facebook’s recent limitation, CAA can no longer boost co-host chapter events. Connect with the Chapters staff to learn how to boost your own event. Grants do cover the Facebook boost cost, please complete a grant application as needed. We recommend chapters create events on their Facebook page and add CAA as a co-host regardless, so it will populate in CAA’s event page.

150W: Celebrating 150 Years of Women at Cal

Oct 3, 2020 marks the 150th anniversary of admitting women at the University of California. Learn more about how you can get involved in these celebratory events and projects.

 

Berkelium 5K Run/Walk Powered by Weatherford BMW
Location: Anywhere you can run/walk
September 1 – October 16 (on your own time!) 

"Most Scenic Run" Photo contest runs from October 1–8. Enter this contest via Instagram or email entries to berkelium5K@alumni.berkeley.edu with the subject line "Most Scenic Run". 
The chapter with the most sign-ups will receive a generous gift from Under Armour! We encourage you and your members to sign up!
Learn more in this social media toolkit.

RSVP

Friday, October 16 
Prytanean Homecoming Lecture
11:30 – 12:30 p.m. PDT
Hosted by: Prytanean Honor Society Alumnae

RSVP

The Climate-COVID-Race Collision, presented by Professor Dan Kammen
2:30 p.m. PDT 
RSVP


Saturday, October 17
Scavenger Hunt for Kids 

10 a.m. PDT 
This event is free and everyone is welcome. 
RSVP


Lives and Legacy: Celebrating Japanese American Women at Cal
11:30 – 12:30 p.m. PDT
Hosted by: Japanese American Women Alumnae of UC Berkeley (JAWAUCB)

RSVP

BESAC Presents: Black in STEM - In the Face of Two Pandemics
1 – 2 p.m. PDT
Hosted by: Black Engineering and Science Alumni Club (BESAC)
RSVP


COVID-19 and Anti-Asian Violence, presented by Professor Lok Siu
2:30 p.m. PDT
RSVP

Preteen / Teen Quiplash with Lair of the Golden Bear Staffers
4 p.m. PDT
RSVP

Wine Tasting with Chef John Thiel
5 – 5:45 p.m. PDT
RSVP

Sunday, October 18
Coming Together: Building Community After Cal

A panel discussion hosted by CAA Alumni Chapters and Scholarships teams
12 – 1:30 p.m. PDT
RSVP

Career Pivots: Actionable advice to help you change industries and re-align your brand

UC ALUMNI CAREER NETWORK

Oct. 23 at 12 p.m. PST

RSVP

Considering a career change? Unsure where to start? You’re not alone! Join us on October 23 for a panel discussion on preparing for a career change, identifying opportunities and leveraging your strengths to successfully pivot to a new industry or field. Our experienced panel of UC alumni will offer tangible tips for changing careers and aligning your brand for new opportunities.

Submit Event Reports!

Please, submit Event Reports for any chapter-led event in 2020!  This information is important for us to advocate on behalf of chapters to our board and highlight ALL the great work of our alumni chapters! Pictures are greatly appreciated!

Submit Event Report
Chapter Board Member Updates

If there are any changes to your chapter board leaders, please submit the Board Member Update Form, so that we can update our system for future communications. 

Upcoming Chapter Events

Please share these events with your chapter members! We encourage cross-chapter collaboration and would love for your members to learn about these amazing events held by our nationwide chapter leaders.

Austin Ivy Plus Speaker Series 2020
Every Thursday until – Dec.10 7 p.m. PDT. 
Hosted by: Cal Alumni Club of Austin

 

JAWA 30th Annual Scholarship Awards
October 3, 2 – 3 p.m. PDT
Hosted by: Japanese American Women Alumnae of UC Berkeley (JAWAUCB)

 

Affecting Public Policy Change with Mel Levine
October 15, 5 p.m. CST
Hosted by: Cal Alumni Club of Chicago

Have an upcoming event that you want to promote and invite other chapters? Please email chapters@alumni.berkeley.edu with your event and registration information by October 30, 2020. We will add your event to our future newsletter. 

Alumni Unite Virtually

Hungry Bears #TakeoutTuesday
Sept. 15
Hosted by: San Gabriel Valley (SGV) Cal Alumni Club

 

Berkeley China Summit 
Sept. 18 – 19
Hosted by: Chinese Chapter
Recording: Day 1
Recording: Day 2

The Leadership Award Virtual Interviews
Cal Community of Santa Barbara and Ventura Counties 
July 25

Six local alumni came together virtually to interview finalists for Cal Alumni Association's The Leadership Award from local areas to the Sacramento and Los Angeles areas. Interviews were done via Zoom using the "breakout rooms" feature plus official Cal themed zoom backgrounds.

Thank you chapter leaders for sharing your events!
Please continue to submit your 
event reports with photos and snippets of your events to chapters@alumni.berkeley.edu

Quick Links to...
 
Event Report Submission
Grant Application
Virtual Events Toolkit
Social Media Guide
Eventbrite Toolkit



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