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Mary Poppins Returns! Some Modern Families Seek a Governess
Whom better suited to dispatch briskly with the demands of coronavirus-era child care?

by Ruth La Ferla. October 8, 2020

British American Household Staffing's founder and CEO, Anita Rogers, as well as Kristen Reyes, BAHS' Senior Recruiter & Estate Management Consultant, and Katherine Patterson, BAHS' Senior Placement Specialist, were recently interviewed by The New York Times for an article on the role of governesses and nannies during COVID-19.

In her work as an estate manager, Kristen Reyes often finds herself fielding client requests for a special kind of child minder. “Callers will say to me, ‘Kristen, I need a modern Mary Poppins.’ Everyone knows what that means.”

It refers, Ms. Reyes went on to explain, to that old-fashioned paragon of patience, good cheer and decorum otherwise known as a governess. And, yes, she — most always a she — is back, a plucky hybrid of tutor and life coach in rising demand among affluent families scrambling to educate their offspring in the midst of a pandemic.

Excerpts below - click here to view the full article on NYTimes.com

Click here to contact us about hiring a governess for your family

School shutdowns and social limitations have lent their search a particular urgency. “For the past six or eight weeks we’ve been slammed with educator and governess requests, from all over the country,” said Anita Rogers, the founder and chief executive of British American Household, a domestic staffing agency.

Orders began doubling as families girded for a fall semester and the rigors of remote learning, Ms. Rogers said: “During the pandemic, we’ve done very well.”

...
The contemporary governess may work in a formal household, staffed with drivers, cooks, housekeepers and the like. But unlike a conventional nanny she is expected to provide a high-end version of home-schooling.


As often as not the job calls for a fancy pedigree that may include an advanced degree from an Ivy institution, a facility with languages, and manners that rival those of a marquise.

But the position has been democratized to some degree. ”It’s no longer exclusive to high-net-worth families,” Ms. Reyes said. During a health crisis that shows no signs of abating, two- career families will seek out a governess to function as a proxy parent to their toddlers or teenagers.
...
Ideally these days, the governess commands respect as a highly accomplished worker in a rigorously demanding job. “She is not just a stand-in for a fancy nanny, though nanny duties may be part of the job,” said Katherine Patterson, a placement specialist who worked as a governess early in her career.

“She is responsible for the child’s safety and welfare,” Ms. Patterson said. “But the role also dovetails with that of a teacher, an increasingly common scenario as the number of parents home-schooling their children continues to rise.”

Her position is nuanced, extending from a child’s education to that child’s social and emotional progress. No surprise, then, Ms. Reyes pointed out, that families now are requesting a background in child psychology or child development.

In this currently unstable climate, “kids have a lot more to learn about life at a younger age,” she said. “A governess can give a 5-year-old an outlet to talk about why they can’t see their friend or their grandparent. With Covid impacting everything, the governess is a kind of mini-therapist.”

...

Being a governess presupposes a very atypical work environment. “There’s a plethora of dos and don’ts that just wouldn’t apply to a corporate workplace,” Ms. Patterson said. She declined to describe those rules. “That,” she said elliptically, “is for another day.”

Hire a Governess, Educator or Travel Nanny 
As everyone's schedules, routines and plans have changed this year, it can be difficult to decide what type of care is now best for your child. Many families are living in second homes, children are learning remotely and the course of the school year is uncertain in many areas.  Our team of recruiting specialists can help determine what care is best for your family and match you with qualified candidates.

We can assist in finding specialized roles that will benefit your unique situation: 

Full-Time In-Home Educators
Governesses 
Certified Teachers
Private Tutors
Travel Nannies 

We have educators ready to work nationwide and many are willing to relocate and/or live-in with your family. Whether you're looking to find full-time teaching assistance during the school year, a bright and energetic nanny to safely travel with you during the coming months or a hybrid position, contact us today to begin your search. Our staff is also available to advise if you are not certain what type of position is right for your child and household. 


Contact us today to find the educator right for your home. 
Maternity Nurses and Newborn Care Specialists 

In these unprecedented times, we at British American Household Staffing want to offer as much peace-of-mind as possible.  If you are expecting or adjusting to life with a new baby, we encourage you to consider hiring newborn help to provide some consistency and support. 

We thoroughly screen all of our nurses and specialists and present the highest quality staff to our growing families. If you choose to hire newborn help, we can guide you and your caregiver through a time of isolation before transitioning into your home to greatly reduce all risks for you and your family.

We recommend starting your search as soon as you know you are expecting as top specialists tend to be booked well in advance by returning mothers and referrals. This will allow you to have a larger selection of candidates so you can find the best fit for your family. 

Contact us now to find the newborn specialist right for your family. 

Hiring the Right Private Educator for Your Family 

Having the right educator in place will not only support the family’s schedule, it will give added support and structure to each child’s development, even as we continue to stay home. To decide what type of educator is best, consider you and your children’s unique needs:   

  • What are the ages of your children? 
  • Would a former teacher or education specialist be best? 
  • Would a high-energy nanny be best? Or would your children thrive with a calm, quiet presence? 
  • Do you employ other staff in your home and need a team player, or a nanny that works best autonomously and knows what to do with little direction? Private educators and governesses are not hired to clean and instead focus solely on the education of the children. 
  • Is there a language requirement? 
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As always, we're here to assist with all your household staffing needs during this challenging time. Both childcare and cleaning professionals are considered essential workers and we have implemented strict protocols to make sure your family is as safe as possible. Contact us today to learn more. 
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