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Product Gems of the week
💎 How ‘take control’ morphed into ‘take back control’ (the language of Brexit)
💎 Highly emotive imagery is recalled equally as well as neutral imagery in the immediate term (but far better in the longer term)
♦️ Nescafe Wake Up to Life
💎 Homer Simpson on present preference bias (I don’t envy that guy)
♦️ Mcdonalds salad
💎 Consumers are far more likely to splurge windfall money than expected (gamblers beware)
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