As we sneak closer and closer to the New Year, many of us are starting to think about how to back that cash up.
We have a pretty sweet October treat for you. Earlier this month we held a podcast session with Marc Cunningham on his course "25 Income Streams for Your PM Business" and it was cash flowing with proven methods for potential new revenue streams. He's giving 25% off the price his FULL course for our listeners & readers until the end of the month!
Head here to access to course, put your profit pants on, and use the code "Latchel" at check out.
Now, To The Brief:
Data & Trends: Buildium's latest industry report shines some light on where trends are headed in 2021.
Marketing: Tune into our live session or register to get the replay of Creating Transformative Traction with Social Media Agency Owner, Martynas Fedotovas
Operational Efficiences: Registration is open for our upcoming session with Anne & Mark Lackey with HireSmart Virtual Employees to talk through creating staffing efficiencies.
DATA & TRENDS: BUILDIUM'S 2021 STATE OF THE INDUSTRY REPORT
It's almost trash day for 2020. So, Buildium released a 2021 report of over 5,000 surveyed property managers, owners, and residents. In their own words...
"Despite the challenges, there’s an underlying sense of level-headed optimism that’s carrying the property management industry forward into 2021."
How property managers have found ways to shore up their portfolio and revenue growth despite conditions outside of their control
The services property managers are using to generate revenue in 2020
Why resident-related concerns have edged out profitability and efficiency on property managers' list of priorities
How renter and owner preferences have shifted over the course of the pandemic
Our takeaway was highlighted around the below:
"Whether or not they plan to acquire new properties in 2021 and 2022, property managers are taking measures to ensure that their business will remain healthy, even in uncertain conditions. They’re paying more attention than ever to reducing their operating expenses, and are also searching for new ways to diversify their sources of revenue."
MARKETING: CREATING TRANSFORMATIVE TRACTION
We'll be sitting down with marketing expert and consultant for property managers and real estate professionals, Martynas Fedotovas. Martynas owns Equity Nest, a social media agency specializing in helping those in the property management industry create a brand and learn how to increase deal flow using social media and other online marketing methods.
We'll be talking about:
How online marketing has changed due to the pandemic
How property managers can best capitalize on those changes with face-to-face marketing out of the picture.
What to consider when creating your brand and 2021 marketing strategy.
Register below to watch live today, or get emailed the replay.
For this topic, we reached out to Anne & Mark Lackey. Anne Lackey loves starting and running businesses. Mark Lackey has always been fascinated with making things work better and run smoother. Together they have co-founded and run multiple businesses simultaneously for 2 decades including a Property Management company in Atlanta which helps them service & solve other Broker/Owners staffing issues.
By coaching and consulting with hundreds of CEOs and Executives, they have found 3 common core business problems:
Owner Overwhelm
Staff Turnover & Failures
Poor Customer Service/Follow Up.
Anne and Mark look to help other CEOs solve these problems by providing the qualified full-time virtual employees.
Register below to tune into our session on how to best solve PM staffing issues.
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