Copy
View this email in your browser
Al Mokha: World's First Coffee typeface logo
Sana'a highlands, architecture, and cityscape, with sayla (seasonal water channel) in the foreground. (Mazher Nizar, 2019. 28" x 21.5".  $1650)

Yemen coffee and Yemen art!

Shopping in 30 seconds:

LIGHTER ROASTS MEDIUM ROASTS:
DARKER ROASTS: HODGEPODGE:
  • Yemeni Light, Med, Dark: Traditional, rustic, delcious. A newer coffee lot sourced from the Haraaz Mountains, available in three roasts.

Art! Art! Art!

We have gorgeous greeting cards featuring 11 different paintings by Mazher Nizar. He lives in Yemen and his work has been featured around the world.

The greeting cards are luxuriously thick with tactile paper that will leave you grinning. They are 5"x 7" folded (A7 size), and include envelopes. (i.e. 10"x7" when unfolded)

Keep scrolling down to see all eleven paintings (also for sale as originals), and to learn more.

Buy Greeting Card Set (11 images)

Art sale / more art info coming in about five days.

Hello friends! Anda here, (the owner) talking you through these coffees and art.

First, it took forever, but the paintings are finally available for sale. There are streetscapes, cityscapes, and abstract paintings in watercolors, acrylics on canvas, and mixed media. Rather than auction them, we've bumped the sale price up by $200 each (e.g. from $900 to $1100), and in a week the price will drop back down on whatever paintings remain.

We're also doing archival quality Giclee prints. Reproductions are on thick, premium, acid free 19 point watercolor paper, printed with pigment-based inks. The prints are designed to last a century, and may even outlast the originals.

But, there's bad news and good news. For the reproductions, both prints and greeting cards, it was really, really hard to match colors perfectly. In fact, we never quite pulled it off and there's slight color shifting. That's the bad news.

The good news is the prints are GORGEOUS, and they're so nice they make your fingers tingle. When you hold it, you'll probably think you're holding the original. Additionally, because we had to do multiple print runs (hence the months of delay) we have two announcements:

  • If you buy greeting cards, we'll include an extra card or a few from those extra print runs. Our mistake is your win.
  • For the reproduction prints, we aim to do a home trial. When you buy a print I will reach out individually, and can send multiple prints to make sure you get something you love. Send back what you don't want, even if that's all of them.

What I thought would be simple—buy some Yemeni art, sell some Yemeni art—became a four-month undertaking. Next year, this will go much smoother, and we'll even do an art show in DC.

$$$ Mazher, the artist, will receive half the sales price of the paintings and reproductions. (I've already sent him about 25% of the sales price back in September). If you purchase during the initial sale, he'll additionally receive 100% of that $200 price bump. That means if you purchase an $1100 watercolor he receives $650, which I will send to him by MoneyGram, which he picks up himself in Sana'a.

The sale of the greeting cards will go towards doing this bigger and better next year.

BUT THAT'S NOT ALL. I'm sending an email at the end of the week exclusively about the art. There's much more to say about his paintings so consider this the "short" email. And I'll post a blog article mid week plus a video of Mazher narrating his art.

(scroll down to see the rest of the paintings—and a coffee story)

Shop Yemeni Art

Bani Matar coffee, coda.

Indulge me, there's much more to say about the coffee, too!

There's no way around it, but the Pearls of Bani Matar Light roast is fantastic. It took 2.5 weeks though.

Yemen is a weird origin. I occasionally get emails saying, you didn't put the roast date on the bag!! What's going on! I try to explain the weirdness of Yemen, and this coffee is the proof.

This coffee was fine. In fact, a bit disappointing. I purchased 300 lbs of it because it was awesome. Yet post-roast, it just wasn't soaring like it was supposed to.

But then, two-and-half weeks later, I brew some more up and my jaw drops. It went from mainstream, great Yemeni coffee to the luxurious range of notes, that I had only found in the previous Matari Mountain (same origin).

And then I did something I had never done before. This coffee had literally transformed into something else. I had to rewrite the coffee description, peel labels off, and put new labels on the bags.

I've been working with Yemeni coffee for seven years, had thousands of cups of it, and here I was dumbfounded. Or maybe I was just pleased. I go for Yemen because there's so much to keep discovering.

As always,
Anda
(owner)

Questions? Just respond to this email.

Pearls of Bani Matar LIGHT
It needed at least 2.5 weeks of rest (after roasting) before peak drinking. We rested it for you, so you can drink it right away.

$32
Buy Now
Pearls of Bani Matar MEDIUM

If you're not a light roast drinker, get this one. It's the same excitement, but more your style.

$32
Buy Now
Pearls of Bani Matar DARK
If you're a DARK roast drinker, don't mess with success. This is multi-layered, bold, and you can drink it ASAP.

$32
Buy Now
Instagram
Facebook
Twitter
Copyright © 2020 Al Mokha, P.B.C., All rights reserved.


Want to change how you receive these emails?
You can update your preferences or unsubscribe from this list.

Email Marketing Powered by Mailchimp