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DECEMBER 2020
As my family sat down to dinner, my 12-year-old son posed a surprising question: “Do you wish COVID never happened?” I swiftly responded, “Of course! Look how many lives have been lost. How much we’ve missed out on. It has taken so much from so many.” He thoughtfully responded, “But if it had never happened, we wouldn’t have so much time together. You’d probably be on a business trip!” Of course, he’s right.
I’m not proud to admit that weeknight family dinners were not the norm pre-COVID. As much as this global pandemic has taken away from us, it has created space for us to think differently about so many fundamental parts of our lives – how we work, how our family units operate, how we spend our time, and where and how we want to live.

Since the arrival of COVID, I’ve been hearing myself repeat the refrain, “it can be both,” and it came to mind again that night. We can be both SO ready to shut the door on 2020, and also grateful for the space it’s given us to adjust what matters most. We can both mourn all that’s been lost, while still feeling hopeful about the progress we’ve begun to make during this strange and awful year. It CAN be both.

As we prepare to leave this dumpster fire of a year behind us, I hope you’ve all found some silver linings and life lessons that will make 2021 our best year yet.

Happy Holidays,
Ann & the Brilliant Ink Team

P.S. If you still need a gift for that special communicator in your life, or just want a new read to curl up with, check out Mister Editorial's Bookshop for IC Pros!

Why Moving Beyond Engagement is Essential - BetterUp (Report)

Is employee engagement the best way to enhance productivity and performance? The EX Index, backed by 17k responses across 18 industries, offers rich insights into what really makes a difference. READ IT. JUST READ IT. ►
 

5 Meaningful Employer Branding Trends That Emerged in 2020 - LinkedIn (Article)

When sleek offices and cool retreats became makeshift home offices and virtual backgrounds, how did employer brands actually stand out with candidates and customers with year? SIP ON THIS BRAND(Y). ►
 

How to Hold Your Company Accountable to Its Promise of Racial Justice - Harvard Business Review (Resource)

At the height of Black Lives Matter, many organizations promised to do better – but now what? Check out these tactical do’s and don’ts (plus case studies from Levi’s and Box) to help you make a difference. LET’S WORK. ►
 

How To Tell Whether Your Digital Workplace Is Effective - Forbes Council (Article)

We all want to enhance remote worker productivity and engagement but figuring out the right metrics and benchmarks for your digital workplace is another story. LumApps’ CEO offers 3 steps to help measure what matters. GET THE DIRT. ►
 

6 Brilliant Predictions for Employee Engagement in 2021 - Patty Rivas (Article)

Our brilliant team took time to make sense of the disruption of the year 2020 and forecast how the future of work will respond. Here’s what we predict will dominate employee engagement in 2021. HERE'S THE SCOOP. ►
 

Cures for the Common Newsletter: Information Overload and Email Fatigue - Jackie Berg (Resource)

People rarely drown from too much valuable information but they will tune out (or worse, disengage) if they're bombarded with way more than they want or need. Trust us, there’s a better way. LET US SHOW YOU HOW. ►
 

Gratitudes, Revelations and Lessons from 2020 - Team Brilliant Ink (Blog)

As we look ahead to 2021, our hope is that everything 2020 threw at us wasn’t all for naught. So instead of forever begrudging this year, we are grateful for the lessons it taught us. TAKE A LOOK. ►
 

January 26-28
8th Annual Strategic Internal Communications Conference - ALI (Virtual Conference)

Want to build a better employee experience? Create a more inclusive culture? Drive collaboration and productivity with the right tools?

Join us and brilliant communicators from Cisco, St. Jude's Children's Hospital, the Federal Reserve Bank of NY, and other leading organizations to dive into all this (and more). Use code BestRateSPK by 12/31 to save $500! REGISTER NOW. ►
 

Congrats, Claire!

Please join us in congratulating our crazy creative, mega problem-solving, and all-around brilliant Designer and Project Coordinator, Claire Stuart, on her promotion to Designer and Project Manager!

Claire earned her CAPM through the Project Management Institute in March and she's been an asset to our team and our clients since Day 1. We're excited to recognize her growth with this new title!

p.s. Congrats on your engagement and house, Claire!
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