While our personal relationship with this client was one reason Southlake GC continued to be his contractor of choice across different brands, another factor was that Southlake GC repeatedly executed quality work time and again. The proof is in the pudding, and there’s nothing like a series of smooth and successful projects to serve as the basis for a long-term partnership. It’s also important to nurture those connections. Simple steps like reaching out to thank a client you’ve worked with for more than 10 years, or putting in a call to check in even when there isn’t a job on the table, can go a long way toward building goodwill and staying top of mind.
Expanding Existing Customer Relationships:
And sometimes a good relationship can become a better relationship. One way we have expanded existing client relationships is facility management partners. We’ve found that one of the benefits clients appreciate most about using Southlake’s as a facilities management partner is that they can turn this function over to a trusted partner – a contractor with which they already have a relationship and high comfort level. And for us, it’s yet another avenue for us to deepen a client relationship by serving them in a different way.
Ideally, a general commercial construction contractor isn’t just a vendor or service provider, but instead a true partner a client relies on to guide them through the construction process. No matter how it begins or where it takes us, it’s the relationship at the heart of it all that leads to success.
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