What happens to a workplace culture when its company experiences a 1,000 percent increase in business in just a handful of years?
This kind of hockey-stick growth can prevent leaders from focusing on actions that make a startup culture a competitive advantage—namely being a positive influence on employees. What’s more, meeting increased demand means attention to systems, operations, and more layers of people, which can diminish flexibility and the responsive practices that make a company feel more human.
This week's blog takes a look at Otterbox, whose culture has remained as shock-resistant as its mobile devices. The prevailing theme? Heart.
Unsure whether you or your company should speak out on social or political issues? The outdoor retailer's new CEO, Ryan Gellert, thinks there's at least one issue all brands should be vocal about. Read at Inc.