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6 Instagram Analytics Tools for 2021 and Beyond

Everyone knows Instagram is an entirely visual network so that you can share your photos, videos, GIFs, emojis to your families, friends, and others. More industries and businesses are joining every day, and you can easily target or retarget your audience.

Instagram is great for getting to know your customers before engaging with them; you can use Instagram for many things, including leveraging user-generated content. But Instagram can be made infinitely more useful if you dig into the data; this is where Instagram analytics tools come into play.

Instagram analytics tools can help you analyze followers’ location, age, what content they like, and what they are following. With these tools, you can start to understand what resonated with your targeted audiences, and explore how to optimize your content. Here is a look at six tools to consider for your Instagram marketing plans.

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5 Common Business Risks Sole Proprietors Face

As an entrepreneur, launching a new business in the era of COVID-19, it is understandable that you want to get it up and running as soon as possible. This desire to launch quickly certainly makes sole proprietorship appealing.

After all, as a sole proprietor all you really need to do is just start conducting business. However, sole proprietors face significant risks that those who incorporate their businesses will not face.

Here are five common sole proprietor business risks you take on, if you decide to forgo incorporation and operate as a sole proprietor. 

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