So what's the course about?

The field of market systems development is built on interviews, focus groups and field trips – but few of us have ever been taught how to use qualitative research methods well, yet alone how to analyse the results. This course aims to address just that.
 

What will it cover?

This course will teach you the A to Z of qualitative research for development – from planning through to analysis. It’s practical, interactive and informal. This course is not really about theory; it is about how to actually use these research tools in practice! Places are limited, so that we can get to know you, answer your questions and provide personalised feedback.

• make a research plan
• sample for qualitative research
• do a semi-structured interview
• make the most of ‘field visits’
• handle a focus group
• analyse qualitative data and come up with conclusions

Who is the course for?

This course is for anyone who uses talking to people outside their own team as a way to get the information they need as development practitioners. Typically, that includes:

• Intervention managers and staff
• Monitoring and results measurement specialists
• Consultants
• Evaluators and external reviewers

If you are responsible for doing interviews, field visits or focus groups, for planning research, or for analysing qualitative data, you will get something from this course.

If you manage people who are responsible for doing qualitative research, or if people report to you on the basis of qualitative research, then this is not the course for you – it’s the course for your team. Sign them up!
 

The course fee is £595 GBP per person (plus VAT / tax where applicable). Places are limited - we want to keep the group small so that you get the most out of the sessions.

PARTICIPANTS WHO REGISTER BEFORE 12th MARCH 2021 WILL RECEIVE A 10% DISCOUNT ON COURSE FEES.

Interested? Here's what to do next...