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 Multiple-offers and confidence are back in San Francisco’s housing market. See how, sales stories and see our latest client wins from Kevin+Jonathan in this edition of In the Know.
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IN THIS ISSUE... 

February’s Housing Market: Fierce, Fearsome & Finicky
March’s Housing Market: March Madness is Back as Confidence Returns 

“How’s the market?” is a common question we get several times a day. The fact we’ve only now been able to get you this newsletter should clue you in on what our answer will be: busy, strong and confident. [Even this newsletter has come out 2 says later than we wanted!] 

We predicted that the spring would see a heady optimism take hold with a new president, increased vaccinations and spring weather. We are seeing the impact of the following on how brisk and busy parts of the market have become: 
  • Mortgage rates are still very low, but slowly rising (see what happens at the Fed’s meeting tomorrow)
  • People who can afford to buy ended up saving more cash in 2020 — combine that with above and you can see that buying power is up (relatively)  
  • Priorities of what people want in a home have shifted dramatically to the boon of single-family houses with yards or outdoor space to the detriment of many condominiums in mid- and high-rise buildings 
  • Inventory remains low for no particularly good reason 
  • The lack of open houses and broker tours have really impacted the market from agents getting to check out other properties and talking shop with each other, to buyers not being able to snag a Calendly appointment before someone else puts in a preemptive offer that gets accepted on a property
How have our clients (and your fellow cohorts) fared throughout this vigorous new year? 
  • Very well indeed as you will see below. We have loads of buyers ready to go, tons of sellers in various stages of preparation, pondering and planning and have adapted our approach with the likes of Zoom meetings, property tour videos and 3-D tours, so whenever you're ready.... 
What other things have we observed? 
  • There’s a boomerang effect as the siren call of other climes turn into sirens, alarm bells and power outages. We are seeing more buyers who left the Bay Area last year only to come back only this time as buyers who are willing to double-down and put permanent stakes down here. Take a look at this example that was in the Chronicle lately: 
  • Everyone is obsessed with real estate sites like Zillow, Redfin or Trulia (pick your poison), as best illustrated by SNL’s Zillow Ad here. But remember, us agents really only ever look at the MLS.
  • Property showings are now largely being done via Calendly signup whereby you and your buyer agent will get access information to see a property privately after submitting our ‘permission’ slip saying that we’re all COVID-free. Thus, for popular listings, the 30-to-45-minute Calendly slots fill up quickly with entire weekends being booked with showings from 9 a.m. to 9 p.m. at night. Compare this to how it was just a couple months ago when showings are more casual and longer. These days, people are chomping at the bit and snapping at your heels when your time slot is just about done. 
  • To accommodate increased demand and limited showing opportunities, we’re starting to see the use of offer dates again whereby buyer offers are welcomed after a week or two weekends on the market. During that time there’s always the risk of a preemptive offer coming in of course.  
  • Pre-emptive offers are back but these buyers are mostly being asked to come back on an offer date. This happened to both of our listings at Guerrero and Sanchez whereby we asked the preemptive buyer to come back on the offer date — of the pair, the preemptive buyer on Sanchez came back on offer day stronger but had to compete with other buyers to win it with the price difference between the preemptive offer and the ultimate winning offer being more than $200,000. 
  • And last, we’re seeing the return of the 21-to-27-day escrow even for folks getting a mortgage as manty lenders are regaining their underwriting prowess and processing more applications. 
As always, thank you for reading In the Know. We have more than 680 subscribers and our readership keeps expanding. But we can’t do it without you, your referrals and your loyalty. Thank you. So be sure to think of us anytime real estate comes to mind as we’ll be here to help you and yours out. 

Very Truly Yours and Best, 









 
Kevin K. Ho, Esq. 
Vanguard Properties 
Broker Associate | Attorney | Top Producer | REALTOR

DRE 01875957 | SBN 233408
(415) 297.7462 | kevin@kevinandjonathan.com







Jonathan B. McNarry 
Vanguard Properties 
Broker Associate | Top Producer | REALTOR

DRE 01747295
(415) 215.4393 | jonathan@kevinandjonathan.com


Raffi McNarry-Ho 
Real estate super dog and Black Labrador Retriever extraordinaire 
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Client Wins

 

We are fortunate to have a stable of amazing folks who are our client base. The diversity, dynamism and drive all of you have is pretty amazing. And while this disparate group of people (and pets) vary so much, the one thing in common is achieving real estate success with us. 
 

What We’ve Been Doing

 

We love to show off our client successes and wins of course — it's just a matter of finding the time to do so. But it gives us special delight to show off our listings for client properties in video form; three of which are below (one just having closed on Monday).
 
Our latest SOMA listing at 27 Boardman Place is one of the most unexpected and satisfying homes on the market that allows for flexible living, income potential and lots and lots of room. Learn why this is by watching our video and stroll through the 3-D tour at www.27-Boardman.com
Our latest Glen Park listing is at 201 Mateo, which has the perfect balance of everything you need, everything you want and everything you would like to have in a home. Learn more by watching our video and stroll through the 3-D tour at www.201-Mateo.com
Having just closed on Monday for far above what we had anticipated and having more than 75 showings over 10 days, if you watch this video you'll see how the Castro Victorian flat has lots to offer and why there were  10 offers.  Learn more by watching our video and stroll through the 3-D tour at www.340-Sanchez.com 
 
While comps and previous sales data are lagging indicators, apart from our Tall Tales of Sales below, this is how our complex San Francisco housing market has been behaving since the year started. 
 
As overheard, contact us for details. While the market is stronger than hit was earlier this year, we’re still seeing some houses sell like hotcakes with multiple offers at strong prices while other perfectly good and solid properties are taking a little longer to sell. Evidence of that can be seen below.
 

USEFUL LINKS

BETTER BUYING
More information.
More knowledge.
More power.

Begin Here »
SELLING WITH K+J
Preparation+Presentation
See How Here »
OPEN HOUSE TIMES
What’s Showing (Virtually)
Find Them Here »

Why did you get this newsletter? Usually, we would say because we met at an open house of ours and you signed u0 there. But given 2020 and the bar on open houses we think that you’ve either signed up on our site, or that we’ve singned you up. In any case, we will keep your information private (not even Vanguard Properties will get it). Our clients making informed decisions whether it leads to better buying or smarter selling — sometimes both — is why we do this newsletter. Keep in mind that real estate is a tricky business to predict and that things are subject to change (as 2020 clearly shows that this is the case). Learn more about us and where you fit into the market, by visiting our website here
 

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Vanguard Properties
2501 Mission Street
San Francisco, CA 94110

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Vanguard Properties · 2501 Mission Street · San Francisco, CA 94110 · USA