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Basic Problem

👋 Hey all

Welcome back to my newsletter about product ideas, building side projects, and problems worth solving.

Last week, a friend of mine (hi Max!) and I started selling designs on Spreadshirt (TeePublic will come later.) I think I'll write about the why, how, and what of Things on Things in a future issue.

Libera te tutemet.

🙅 No Code

Back in issue #17, I covered Low Code and I'm going to steal the intro: This week's special is for both programmers and not-yet-programmers. For the former, you may discover tools you did not know yet or find an underserved niche. For the latter, I hope you discover that you live in a golden age of creation. Technology is not an obstacle for you to make your ideas come true, but an aide.

The No Code ecosystem provides tools and courses to create digital products that just a few years ago would have required a development team. Today, you can set up anything from a simple landing page to full-blown marketplaces. Or to quote from "Low-code vs no-code: What's the difference and what's all the hype?" how this approach is changing everything:

  • Agility and speed-to-market. The world is faster-paced than ever before, and entrepreneurs need to respond to that with fast launches and even faster changes. With no-code / low-code, they can deploy changes in minutes which would previously have taken days to complete.
  • A level playing field. With no-code / low-code ideas which would previously have never seen the light of day can now be given a chance to find an audience. Even if founders only use these platforms for their MVPs, such platforms give them a jumping-off point to create a successful business - without the need to bring in a technical team.
  • Lower deployment costs. Both no-code and low-code platforms offer transparent pricing, usually on a subscription basis, making them orders of magnitude more affordable than hiring an entire development team.

From a resource perspective, there's plenty. Let me give you some entry points:

If you're looking for product ideas in terms of your own No Code building block, just listen to builders on Twitter or any other place. Over time you'll hear about unsolved problems or downmarket opportunities. Here are two examples from my own list of ideas. Both are tough nuts to crack but worth looking at:

  • Payment service for indie makers. Sure, everyone loves Stripe and PayPal. But Stripe is not available everywhere and PayPal has delicate exchange rates/ fees for certain markets. What I would do? Find an alternative to payment and think about other ways to compensate someone.
  • Tax service for indie makers. It's simple: you sell stuff, you have to take care of legal stuff and tax issues, e.g. you have to collect VAT, depending on your and your customers' region. But tax regulations are notoriously complex. Gumroad takes care of it when selling on their platform. Paddle takes care of it for B2B SaaS businesses. Taxdoo is way too expensive for bootstrapping. This leaves plenty of indie related niches to solve the tax problem.

Enough talk. Now get creating 💪

💬 Social Listening

Listening on social networks to find out what people are looking for.

Top "request for product" tweets on Twitter. It's been a quiet week:

Selected "someone invent" tweets on Twitter:

📚 Worth Reading

Evaluating Modest SaaS Business Ideas - Dan Hulton walks us through 20 questions worth considering when thinking about starting a SaaS product.

The Architecture Behind A One-Person Tech Startup - Deep tech read. Definitely not No Code and just one possible way to go - when you know what you're doing.

Usage-Based Pricing 2.0 - More insights about one possible approach to SaaS pricing.

Why do startups fail? This Harvard professor blames the ‘speed trap’ - Find out how fast is too fast and ask yourself: am I ready and able to scale?

Bootstrapping, managing product-led growth and knowing when to fundraise ($) - Some wisdom from Calendly founder Tope Awotona.

Scale Was the God That Failed - "To understand what went wrong with digital publishing, we need to go back to the fat years of newspaper journalism that preceded it."

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Copyright © 2021 Marco Spoerl, All rights reserved.


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