🚀 The State of Israel's official Twitter account managed by the Israel Foreign Ministry's Digital Diplomacy team, tweeted a morbid thread of hundreds of rocket emojis on Monday.

🚀 One of the tweets read, "Just to give you all some perspective, these are the total amount of rockets shot at Israeli civilians, each one of these rockets is meant to kill. #IsraelUnderAttack."

🚀 Users angrily reacted to the controversial tweet, claiming the content was insensitive. Sentiment can be summed up by this user's reply, "Don't the bombs that Israel dropped on Gaza kill children? Israel is killing children." Others called the tweet “sickeningly cruel and vindictive”, “deranged” and “beyond vile.” 

🚨  Northants Police told a shocking story (the outcome of a trial) through a Twitter thread. The whole story is written in a clear, to-the-point and structured format - you can't help but want to find out what happens. 

🚨 The thread continues with, "Can you imagine the level of fear it takes for someone to throw themselves out of a first-floor window? But this is exactly what domestic abusers do to their victims – induce pure terror. It all started as a normal night out..."

🚨 It's so effective because it takes users on a journey, prompting them to imagine the terror, fear and helplessness the subject of the story experiences. It ends with a clear call to action to users who may relate, "We can help you. Please contact us."