Can Groww help Indian Investor Wealth Grow?

Lalit Keshre, Harsh Jain, Neeraj Singh and Ishan Bansal had one thing in common - a desire to solve a problem faced by millions. Side note, they were also a part of the Flipkart mafia.

The problem? Wealth management for the millennials. Groww was registered in 2016 in an effort to solve this.

But fintech space by then was overcrowded. Gaining trust would prove to be harder, especially among the risk-averse Indians looking to grow their hard-earned savings.

It took a year to launch Groww's first product. The landscape by then, had started gaining strong undercurrents to go online. 

Demonetisation had wiped out cash, Jiofication had brought the internet to the masses and Groww could piggyback on 'Mutual funds sahi hai' campaign. Riding on these, Groww raised its seed in 2018.

There was no going back from there. By 2019, it had 2.5MM users, and a $21.5MM Series B. While Covid broke the back of many businesses, it opened the floodgates to Groww's success. Record number of retail investors flocked to the equity market, and Groww was waiting to become a unicorn.

From being the new unsure kid on the block, to gobbling up one of the established players in the market, Groww has grown up. Will it be able to sustain its upward tick?

Find out in our deep dive here.