From the Managing Director
Dear colleagues,
I have some bittersweet news to share. I will be leaving my role as the Utah Office of Tourism's managing director effective February 10, 2024. When I joined UOT nearly 11 years ago, I never dreamed that it would be such a favorite career destination - a place I would choose to stay longer than any other stop in my career.
We have partnered to build Utah's vibrant economy. Our collective accomplishments mean the world to me. Now it's time to share this leadership privilege with someone else. And it's time for me to "re-wire". I am just starting to imagine this wonderful new personal frontier. As it takes shape, a key priority will be continuing to contribute to the Utah visitor economy and maintaining remarkable friendships with all of you.
We have lots of good work to do before February 10. Let's do it.
Best,
Vicki Varela
Managing Director
Utah Office of Tourism
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